by Connor Rafferty | Dec 12, 2023 | Artificial Intelligence, Business, Government, Legal
The concept of a copyright is pretty straightforward: It grants certain parties the right to publish and, importantly, profit from certain materials. Baked into this idea is the exclusion of others able to do so. But with extant and expected regulations on...
by Connor Rafferty | Dec 6, 2023 | Artificial Intelligence, Audience, Brands, Business
American consumers, and just consumers worldwide, have long been in the know about the ubiquitousness of product placement. Many of us with well-trained media-savvy eyes still fail to catch the subtler instances of product placement. Whether it’s on a TikTok...
by Connor Rafferty | Dec 4, 2023 | Artificial Intelligence, Brands, Business, Chatbot
See the little chat box on the bottom right-hand corner of our website? You probably see these on most websites. And on most websites, that box is commandeered by a chatbot. Although a lot of the time that chatbot has the guise of a human. For this article’s...
by Connor Rafferty | Nov 30, 2023 | Artificial Intelligence, Big Tech, Business, ChatGPT
A lot of people in the world of A.I. just had their Thanksgiving 2k23 week flat-out ruined because of certain developments in OpenAI. Specifically, the ouster of one Sam Altman, CEO of OpenAI. And shortly thereafter, the board reinstated him as CEO. As of this...
by Connor Rafferty | Nov 28, 2023 | Artificial Intelligence, Big Tech, Bing, Business, Digital Trends
It’s not terribly insightful to note that when a market starts getting hot, businesses in that industry start popping up left and right. Nevertheless, it holds true. This is pretty much exactly what is happening in AI. The result is that many AI trends pop up, and...
by Connor Rafferty | Nov 27, 2023 | Artificial Intelligence, Business, SEO
Ever since the dawn of SEO, there have been get-ranked-quick solutions that have been hawked to business owners left and right. Most of the time, these “guaranteed rankings” are sort of SEO snake oil. Maybe you will get ranks quick, but it will not last. After a...
by Connor Rafferty | Nov 22, 2023 | Artificial Intelligence, Business, Digital Audience, Future of Media, Government
Political Ads Are the Main Focus, but Other Industries Must Follow the Rules Picture this: You are scrolling through Meta (or Facebook, if you still want to call it that…) and see a political ad. A gravelly voice over accuses a certain Opposing Candidate of signing a...
by Connor Rafferty | Nov 20, 2023 | Artificial Intelligence, Brands, Business, ChatGPT
Customizable AI is one of the crucial technologies that will benefit business owners in the coming years. The customizable aspect lies in the ability to tailor an AI tool to a specific company’s unique operations. Historically, this has involved fairly...
by Connor Rafferty | Nov 16, 2023 | Artificial Intelligence, Brands, Business, Google AI, Google News, Google Trends
Business owners are well aware that creating and maintaining a brand image is quite challenging thanks to the Internet. It is a place where people are constantly exposed to content that is designed to make a big impression, and big impressions about the quality of a...
by Connor Rafferty | Nov 7, 2023 | Artificial Intelligence, Big Tech, Business, Google AI
Google’s spam filter algorithm is one of those examples of artificial intelligence that many people are perhaps familiar with, yet do not realize is actually an example of artificial intelligence. It’s like when your navigation app updates in real-time to bad weather...
by Mia F | Nov 1, 2023 | Artificial Intelligence, Brands, Business, Canva
Within the past year, professional content creators have been able to use a wide number of automated tools that have been boosting productivity. For many workers, these tools may not even be used in their daily lives. But for those who do, it truly does feel as if...
by Connor Rafferty | Oct 27, 2023 | Artificial Intelligence, Big Tech, Business
Are you lost in the grocery store? No worries, A.I. can help you find what you are looking for. Artificial intelligence has many grocery chains around the world bringing their operations to a new level of technological sophistication. One example of this is...
by Mia F | Oct 17, 2023 | Artificial Intelligence, Audience, Digital Audience
Customer engagement in the 21st century is rapidly evolving, and A.I. is greasing the wheels of change more than anything else. What Is Customer Engagement? When we say “customer engagement”, we are not simply referring to getting your business’ name in front of a...
by Connor Rafferty | Oct 11, 2023 | Artificial Intelligence, Big Tech, Business
Spotify’s new feature, DJ, is yet another example of how A.I. is growing in sophistication and reach. “DJ” has been available since February of this year, which was when the recent A.I. frenzy really started to pick up. In early August, Spotify announced that DJ has...
by Connor Rafferty | Oct 9, 2023 | Artificial Intelligence, Business, ChatGPT
Perhaps the biggest update to ChatGPT since its release in November of 2022 was recently announced: It can now browse the Internet for you. As many ChatGPT users know, the chatbot was previously only approved to use data from September 2021 and before. This major...
by Connor Rafferty | Oct 4, 2023 | Artificial Intelligence, Business, Data
Picture this: After months of hearing about how A.I. can transform your business, you find yourself willing to make the investment to integrate artificial intelligence into your business. Maybe it was the ads for watsonx on Monday Night Football, maybe it was the GO...
by Connor Rafferty | Oct 2, 2023 | Artificial Intelligence, Business, ChatGPT
In case you heard, ChatGPT is getting yet another major upgrade: Voice command capabilities. You will now be able to have conversations with ChatGPT that are reminiscent of Siri and Alexa interactions. This announcement from OpenAI comes on the heels of yet another...
by Connor Rafferty | Sep 27, 2023 | Artificial Intelligence, Business, Government
Politicians in the United States differ widely on the issue of artificial intelligence, but the state of Pennsylvania seems to be optimistic about the technology. After all, Pennsylvania’s governor Josh Shapiro recently announced that the state government will be...
by Connor Rafferty | Sep 26, 2023 | Artificial Intelligence, Business, ChatGPT
In November of 2022, the public was blown away by the debut of ChatGPT, which generated text on command. Now, close to a year later, chatbots are part of the daily lives of people around the world. Automated text generation in the workplace has become as commonplace...
by Connor Rafferty | Sep 25, 2023 | Artificial Intelligence, Business, IBM Watson
At long last, the next-gen version of the undisputed champion of B2B A.I. platforms, IBM Watson, is finally upon us. This upgraded version, named Watsonx, made its announcement earlier this year during the peak of the A.I. frenzy. In July, IBM announced that Watsonx...
by Connor Rafferty | Sep 19, 2023 | Artificial Intelligence, Business, Google AI, Google Bard
Has your business been using Google Bard? In case you missed it, Google Bard–Google’s answer to OpenAI’s/Microsoft’s ChatGPT–is now openly available in a trial phase. Bard is much like ChatGPT in that it is a generative A.I. platform...
by Connor Rafferty | Sep 13, 2023 | Artificial Intelligence, Business, Insurance
Here’s an insurance claim: The bedrock of any great insurance company is a phenomenal ability to assess risk. Skilled risk assessment relies on a company’s predictive abilities. In the quest to make better risk-assessment predictions, insurance companies...
by Connor Rafferty | Sep 12, 2023 | Artificial Intelligence, Business, Car Dealerships, ChatGPT
For car dealers, where do you start with implementing artificial intelligence? For every car dealership that is using A.I., there are plenty of dealerships that are wondering what step one is, exactly, for taking advantage of this fast-growing technology. In this GO...
by Connor Rafferty | Aug 31, 2023 | Artificial Intelligence, Business, ChatGPT
Have you been using the latest custom instructions for ChatGPT? If not, business owners should definitely take advantage of this feature, because it can further optimize your content for your business. Whether it is marketing materials, client outreach messages, or...
by Connor Rafferty | Aug 30, 2023 | AI in Law, Artificial Intelligence, Big Tech, Business, ChatGPT, Legal
Every year, some of the most skilled hackers in the world—at least, the most skilled hackers who are willing to show their faces in public—assemble in Las Vegas for DEF CON. Upwards of 2,000 hackers were in attendance at this year’s conference, according to a report...
by Connor Rafferty | Aug 29, 2023 | AI in Law, Artificial Intelligence, Business, Government, Kentucky, Legal
People have known for some time that regulations are going to govern A.I. worldwide. You can find examples of this in Italy’s early ban of ChatGPT to the United States Congress getting the wheels going in regulating artificial intelligence. So, things are definitely...
by Connor Rafferty | Aug 28, 2023 | Artificial Intelligence, Business, Machine Learning, money
A.I. has the attention of every business owner looking to improve operations, and this is especially true of businesses in the hospitality and tourism industry. Generally acknowledged truth dictates that a customer-centered approach to business is one of the...
by Connor Rafferty | Aug 23, 2023 | Artificial Intelligence, Business, Food and Beverage
When people think of A.I. in the food industry, it is understandable why some people’s imaginations immediately go to robot chefs. Especially considering that restaurants such as White Castle have experimented over the past few years with using robo-chefs such as the...
by Connor Rafferty | Aug 22, 2023 | Artificial Intelligence, Google AI, Google Search Console, Google Updates, SEO
Our world is continually technologically progressing to societies where the helping hand of A.I. is ubiquitous in people’s everyday professional and personal lives. As this shift occurs, business owners will need answers to some very specific questions about A.I. and...
by Connor Rafferty | Aug 21, 2023 | Artificial Intelligence, Business, Digital Trends
Remember back to Picture Day in grade school, where you were made to stand in a line somewhat reminiscent of the “queue” of faceless children from Pink Floyd’s rather frightening (if thought-provoking) “Another Brick in the Wall” music video, waiting for minutes upon...
by Connor Rafferty | Aug 17, 2023 | Artificial Intelligence, Business, Car Dealerships
A.I. Is Becoming Essential to the Automotive Industry Many industries, no matter how Hydra-headed the involved operations of any one business may be, have just one thing that could be considered the fulcrum of the entire industry, upon which the entire enterprise...
by Connor Rafferty | Aug 16, 2023 | Car Dealerships, Search Engine Marketing, search engine optimization, Search Engines, SEO
In the pre-Internet days, there was no need for car dealers to factor in SEO to be a successful dealership. Back then, it was all low-budget commercials with massive colorful numbers being price-slashed to numerically smaller (yet even more visually massive and...
by Connor Rafferty | Aug 15, 2023 | Artificial Intelligence, Digital Trends, Kentucky
Artificial intelligence continues to play a big role in the state of Kentucky, and vice versa. The Bluegrass State has been seeing some high-tech developments that are sure to make it associated with artificial intelligence alongside its thoroughbred racehorses and...
by Connor Rafferty | Aug 11, 2023 | Artificial Intelligence, Brands, Business, Kentucky
Kentucky, and the southeast in general, is quickly becoming an alternative to Silicon Valley. Lower living costs, affordable office space, and abundant regional talent drive this phenomenon; plus, it was recently announced that beingAI, a startup company that was a...
by Connor Rafferty | Aug 9, 2023 | Artificial Intelligence, Business, ChatGPT
The 21st century will likely go down as the century where human work as we know it underwent profound changes. From the widespread legitimation of remote work during coronavirus to the recent A.I. boom, the average human’s workday is going to be defined by greater...
by Connor Rafferty | Aug 8, 2023 | Artificial Intelligence, Business, search engine optimization
If you are a business owner, you are likely already aware that running a business produces oodles and oodles of data. From customer conversions based on your marketing efforts to the price points of your services across your company’s history, a business’ operations...
by Connor Rafferty | Aug 7, 2023 | Artificial Intelligence, Big Tech, Brands, Business, Google AI, Government, search engine optimization
Recently, tech leaders from seven of the biggest names in A.I.—Microsoft, Anthropic, Meta, Google, OpenAI, Amazon, Inflection—met with President Biden to reach an agreement on how A.I. companies should operate, with restrictions in place. What this resulted in is a...
by Connor Rafferty | Aug 3, 2023 | Artificial Intelligence, Big Tech, Business, Meta, Microsoft
Meta has proved itself to be something of an outlier in the A.I. race that kicked off last November with the public release of ChatGPT by San Francisco start-up OpenAI, which is now kind of unofficially owned by Microsoft. Unlike Microsoft, Google, Apple, IBM, and...
by Connor Rafferty | Aug 2, 2023 | Artificial Intelligence, Business, Digital Search, Google Search Console
Google’s A.I.-driven website crawler is always at work, because the Internet is always at work producing content that needs to be categorized. Every day, businesses alone add a mind-boggling amount of content to the internet. This includes new blog content,...
by Connor Rafferty | Aug 1, 2023 | Artificial Intelligence, Big Tech, Business, Google AI, Google Analytics, Google Analytics 4, Google Updates
A.I.-Driven Data Collection Platform Is Essential for Businesses Urgent message for any business owner with an online presence: On July 1st, 2023, there was a great migration from Universal Analytics to Google Analytics 4 (GA4). Ensure your business, or the marketing...
by Connor Rafferty | Jul 31, 2023 | Artificial Intelligence, Business, ChatGPT
“Fact check, fact check, fact check.” Business owners using chatbots to produce content know this refrain as one of the most well-known pieces of advice. Right now, businesses that are using chatbots to produce content for their sites and social media profiles already...
by Connor Rafferty | Jul 28, 2023 | Artificial Intelligence, Business, Inventions
Thomas Edison and the lightbulb. Alexander Graham Bell and the telephone. Johannes Gutenberg and the printing press. ChatGPT and the flying skateboard. That last one may seem a bit absurd, but AI will become just as essential to the process of inventing as...
by Connor Rafferty | Jul 27, 2023 | AI in Law, Artificial Intelligence, Big Tech, Business, ChatGPT, Google AI, Government
After a half year and change of unprecedented “go go go” innovation in the world of A.I. led and funded by the biggest names in tech, the legal system is finally giving these companies a clear message through class-action lawsuits: Slow your roll. Specifically,...
by Connor Rafferty | Jul 26, 2023 | Artificial Intelligence, Big Tech, Business, ChatGPT
OpenAI has recently released a new feature called “code interpreter”, which is a name that is vague enough to warrant looking up blogs just to find out what a code interpreter even is. It turns out that it is not just some feature that will analyze any code you or...
by Mia F | Jul 20, 2023 | AI in Law, Artificial Intelligence, Brands, Business, ChatGPT
Artificial Intelligence has become one of the most well-known technologies in the world ever since the public release of ChatGPT in November of 2022. Since then, the AI train (which we will dub the Machine Learning Express) has been hurtling full steam ahead,...
by Connor Rafferty | Jul 18, 2023 | AI in Law, Artificial Intelligence
If there is one industry that AI experts are sure will be significantly transformed by innovations in artificial intelligence, it is the legal industry. The reason for this is the obscene amount of paperwork and the drudgery related to the analysis of said paperwork. ...
by Connor Rafferty | Jul 17, 2023 | AI in Healthcare, Artificial Intelligence, Business, Science
Everyone from AI experts to the technologically illiterate have realized that AI will change the world as we know it. The AI industry is receiving billions of dollars in investments, and the world’s biggest tech companies are racing to develop AI product lines...
by Connor Rafferty | Jul 5, 2023 | Artificial Intelligence, Brands, Business, Ecommerce, Internet Marketing
Businesses and Brands Everywhere Are Using A.I., Although It Sometimes Goes Unnoticed The New York Times recently reported about a watch convention that had a very interesting item: A retro-looking computer that allowed attendees to have conversations with a deceased...
by Connor Rafferty | Jun 26, 2023 | AI in Agriculture, Artificial Intelligence
Autonomous Farmhands Are Changing the Game Old Macdonald had a farm, A-I-A-I-O! For workers in agriculture everywhere, the implementation of AI in agriculture and the agriculture industry has been steadily becoming the norm for some time now. From AI that can monitor...
by Connor Rafferty | Jun 22, 2023 | Artificial Intelligence, Business, Video For SEO
Setting Up the Perfect Office Meeting Is No Small Task In theory, the office meeting (now commonly conducted on Zoom) aims to provide an efficient platform for engaging “all hands on deck” and determining the most time-efficient approach to organizing the...
by Connor Rafferty | Jun 21, 2023 | AI in Healthcare, Artificial Intelligence, Business
If there are two kinds of jokes that plague the medical community, it is about the handwriting of doctors (which is so notorious that entire research studies have been dedicated to the phenomenon), and certain doctors’ poor bedside manner. Though they may be the...
by Connor Rafferty | Jun 20, 2023 | Artificial Intelligence, Business, Google AI, search engine optimization
Optimize Your Web Presence By Following These Rules Google is known for continually rolling out new regulations that online marketers, and the clients they serve, must adapt to in order to retain and gain customer interest—not to mention customers’ dollars. What...
by Connor Rafferty | Jun 19, 2023 | Artificial Intelligence, Business, Pinterest Marketing
If you are a Pinterest user, then you know that the app has no shortage of recommended pictures for you to analyze. Though it often feels as if a hardworking individual is continually curating content for you, it is actually pretty much all done by Pinterest’s...
by Mia F | Jun 16, 2023 | Artificial Intelligence, Big Tech, Business, Google AI, Google Search Console, search engine optimization
If your business is serious about SEO or discovering how to rank on search, then you (or the SEO company you have partnered with) is doubtless familiar with Google Search Console. As a refresher, Google Search Console is a free tool that allows you to see how your...
by Mia F | Jun 15, 2023 | Artificial Intelligence, Big Tech, Business, Google AI
Google was reportedly shaking in its boots last winter when Microsoft announced that the New Bing would be AI-powered, promising to change search as we know it. This was not long after ChatGPT’s viral debut. Plenty were able to connect the dots as to where Microsoft...
by Mia F | Jun 14, 2023 | Adobe, Artificial Intelligence, Business
Just last November, ChatGPT wowed the world with the ability to automatically generate text just based on a prompt from a human being. Now, we are already getting to the point where A.I. photo generation is going to become as widely available as text-spouting...
by Mia F | Jun 13, 2023 | AI in Healthcare, Artificial Intelligence, Business
A.I. Saves Researchers Time In Identifying a Good Plan of Action CNN reports that A.I. has recently helped researchers in the healthcare industry develop an antibiotic that could potentially wipe out a form of bacteria that poses a significant health risk. It is just...
by Mia F | Jun 12, 2023 | Apple, Artificial Intelligence, Business
Apple Wants a Strong Generative A.I. Team Tech Crunch reported that Apple is looking to expand its A.I. resources, specifically by looking for developers with the expertise required to create generative A.I. Generative A.I. is the kind of A.I. that creates content...
by Mia F | Jun 9, 2023 | AI in Law, Artificial Intelligence, ChatGPT, Legal
The New York Times recently reported on a case that is one of the most significant examples yet of how A.I. is changing the field of law and the way lawyers operate. The case concerned a flier who was injured on an airline and wanted to sue. The airline, the...
by Mia F | Jun 8, 2023 | Artificial Intelligence, Big Tech, Science
According to a report by WFTS-TV in Tampa, Florida, A.I. has significantly upgraded local traffic regulations. A.I. is able to analyze footage from hundreds of cameras all at once, easily surpassing even the most focused human being. That report reveals that 60% of...
by Mia F | Jun 7, 2023 | Artificial Intelligence, Audience, Business, BuzzFeed
Nobody was surprised that Microsoft and Google joined the ever-growing A.I. race, but the addition of Buzzfeed may surprise some people. According to a recent report by the New York Times, Buzzfeed is starting to gain momentum in its efforts to become a big name in...
by Mia F | Jun 5, 2023 | Artificial Intelligence, Big Tech, Business, Microsoft
It is true that much of the AI progress that has been spearheaded by companies like OpenAI, DeepMind, Google, IBM, Meta, and the like has slowly but surely entered the lives of people all across the globe. Perhaps the most well-known example of this is that...
by Mia F | Jun 1, 2023 | Artificial Intelligence, Big Tech, Business, Meta
Meta is planning on making its ChatGPT competitor product, LLaMA (Large Language Model Meta A.I.) available to the public, according to the New York Times. At least, semi-public; you need to be approved by Meta to access the code for LLaMA. How Does Meta Benefit from...
by Mia F | May 31, 2023 | Artificial Intelligence, Audience, Big Tech, Business, ChatGPT, Digital Trends
It was only a matter of time before ChatGPT went from our browsers to the app store. According to Bloomberg news, ChatGPT is now available on iPhones in the United States. For plenty of ChatGPT users, this means that you now have much more capabilities when it comes...
by Mia F | May 30, 2023 | Artificial Intelligence, Machine Learning
After last holiday season’s airline fiasco, when Southwest Airlines left thousands of flyers stranded in airports, many people were wondering just how such things can happen in the age of AI. In fact, one of the biggest critiques of Southwest Airlines was that they...
by Mia F | May 26, 2023 | Artificial Intelligence, ChatGPT, Government
The Associated Press detailed the testimony that Sam Altman, CEO of ChatGPT creator OpenAI, gave in front of Congress. Specifically, Altman called for the creation of an agency that would specifically provide federal regulations on AI. Such an agency would grant...
by Mia F | May 25, 2023 | Artificial Intelligence, Business, Google AI
Google recently announced that by the end of this year, 2023, over 30 million users will be able to use a host of artificial intelligence services hosted across Google platforms. This is according to a New York Times report on Google’s announcement implementing AI....
by Mia F | May 23, 2023 | AI in Education, Artificial Intelligence, Digital Trends
A recent New York Times article detailed a professor who is something of an anomaly within the world of education: A teacher who actually wants his students to use AI in the projects that they make for his digital storytelling class. This graduate course on digital...
by Jenna | May 23, 2023 | Artificial Intelligence, Guardian Owl Digital Marketing, Search Engine Marketing
The National Hockey League (NHL) has introduced digitally enhanced dasherboards that not only bring an innovative and immersive experience to fans but also embrace the power of artificial intelligence (AI). These cutting-edge dasherboards integrate AI technology to...
by Mia F | May 22, 2023 | Artificial Intelligence, ChatGPT
With backing from software giant Nvidia, along with many venture capital firms, Cohere is looking to be one of the biggest rivals to ChatGPT. For one, the company and Cohere’s AI are headed by two former Google employees who specialized in artificial...
by Mia F | May 18, 2023 | Artificial Intelligence
The New York Times reported details about the meeting that took place between officials from the Biden administration and some of the most high-profile A.I. innovators to discuss government regulations. This included the C.E.O.s of tech companies like Google, OpenAI...
by Mia F | May 11, 2023 | Artificial Intelligence, ChatGPT
Google’s Bard, You.com, Elon Musk’s artificial intelligence startup X.AI’s TruthGPT, have all been hyped up as potential rivals to ChatGPT. However, none of quite failed to generate the interest, or impress users, enough to draw people away from using ChatGPT. For a...
by Mia F | May 10, 2023 | Artificial Intelligence
Businesses everywhere rely on Asana to make workplace collaborations easier. If you currently use Asana, then your team will have a new member: An AI tool. Specifically, a predictive AI tool that will give you a better picture of how your company operates. ...
by Mia F | May 9, 2023 | Artificial Intelligence, Business
Microsoft, which is the biggest investor in ChatGPT creator OpenAI, has obviously been reaping the benefits of being at the forefront of conversational computing innovations. The latest order of business is adding a chatbot assistant into the Microsoft 365 line of...
by Mia F | May 5, 2023 | Artificial Intelligence
An author named Stephen Marche is putting out a novella called “Death of an Author”, which is a murder mystery, according to a profile in the New York Times. He is publishing under the nom de plume Aidan Marchine, not because he thinks his real name isn’t interesting,...
by Mia F | May 4, 2023 | Artificial Intelligence, ChatGPT
As a business owner, you may have been tempted into using ChatGPT once or twice. Or you may already be using it on a regular basis. So many emails, so little time, so thank god for chatbots. However, you ought to think twice before using ChatGPT for content that...
by Mia F | May 3, 2023 | Artificial Intelligence
When you talk with ChatGPT, you talk with, well, ChatGPT. When you talk with Character.ai, you might talk with Elvis, John the Baptist, or Serena Williams. Not literally, of course, but the entire purpose of the company is to offer users the chance to have an...
by Connor Rafferty | May 2, 2023 | Artificial Intelligence
All around the world, countries are putting restrictions on artificial intelligence, specifically chatbots. Italy recently imposed a ban on ChatGPT, though that ban has been lifted thanks to new privacy controls that OpenAI has added. However, there are still...
by Mia F | May 1, 2023 | Artificial Intelligence
Though AI innovations have been hitting the market at an unprecedented rate, it looks like there are going to be some major roadblocks set up for future AI developments. Among these roadblocks is an increasing pressure put on major AI developers like Google and...
by Mia F | Apr 28, 2023 | Artificial Intelligence
Has the Pope really been riding motorcycles, flying fighter jets, and wearing leather jackets during speeches? No, at least not around any cameras, but you are forgiven if you were duped into thinking so, because AI-generated images depicting the leader of the Roman...
by Jenna | Apr 24, 2023 | Artificial Intelligence
Anyone who runs a business that sells physical goods will doubtless be tied into the complex web of the global supply chain. Business owners also know that figuring out the sources for the materials used in their products can be incredibly difficult, or even...
by Mia F | Apr 21, 2023 | Artificial Intelligence
If you are in law school and just read this headline, do not fret: You will likely not be competing with AI if you want to be a trial lawyer. However, it is unlikely that lawyers are going to continue to get away with the lucrative practice of billing clients by the...
by Mia F | Apr 21, 2023 | Artificial Intelligence
For years and years, Bing was the butt of many search-engine jokes. Most of the time, the punchline was yet another variation of the old truism that nobody uses Bing, while everyone and their mother uses Google. But nobody at Google was laughing when Samsung began to...
by Jenna | Apr 18, 2023 | ChatGPT
Recently, ChatGPT suffered a snafu that presented opportunities for data breaches. As a result, ChatGPT underwent an outage during which the problem was resolved. This is important to know because so many business owners have come to rely on ChatGPT to take care of...
by Jenna | Apr 11, 2023 | Artificial Intelligence, SEO, Seo Copywriting
Over the past year, there has been a lot of interesting developments in the world of conversational computing AI, which produces the chatbots like ChatGPT that for months now people all around the world have been using to do homework, write social content, or...
by Jenna | Apr 7, 2023 | Artificial Intelligence, ChatGPT
After many tech leaders and researchers have, controversially, called for a pause on many high-level AI developments and operations, ChatGPT among them, big-name CEOs like Sundar Pichai at Google have suggested that the AI development will go on as usual. Such a...
by Jenna | Apr 5, 2023 | Artificial Intelligence, Google Analytics, Google Analytics 4
Whether you are a business owner trying to improve your own website or are in SEO and looking to help boost your clients’ site traffic, there is one AI tool that you should be using. No, it is not ChatGPT. It is not even a chatbot, believe it or not. The tool is...
by Jenna | Apr 3, 2023 | Artificial Intelligence
A common misconception about artificial intelligence is that AI pulls its solutions out of thin air. In truth, AI agents are not magicians. Instead, they are more like data-dependent analysts that will be effectively useless unless you give them quality data. This is...
by Jenna | Mar 29, 2023 | Artificial Intelligence
We here at Guardian Owl Digital pride ourselves on being on the forefront of AI innovations. Especially when AI intertwines with Social and SEO. So naturally, we welcomed the opportunity to check out HeyOrca’s new AI addition, which automatically generates captions...
by Jenna | Mar 24, 2023 | Artificial Intelligence, Big Tech, ChatGPT, Google AI
Will AI one day be doing our taxes for us? Possibly. Maybe. Or, more likely: The technology will probably be available, and it will be up to you whether you want to automate that work or not. But there is already a Seattle startup called Kredos AI that is designing...
by Jenna | Mar 23, 2023 | Artificial Intelligence, Google AI
ChatGPT’s release last November was the opening shot to an AI race that is still ongoing. Major tech companies like Google and Microsoft and Meta are all racing to create the most innovative, and profitable, conversational computing platform. Google’s rival to...
by Jenna | Mar 20, 2023 | Google AI, SEO
When it comes to the ongoing AI wars, there is a whole lot of noise about the next and latest innovation. One of the most recent is the revamped and upgraded version of ChatGPT that goes by the name of GPT-4. In the midst of the Total Noise that has been shrouding...
by Jenna | Mar 17, 2023 | Artificial Intelligence
If ESPN’s latest AI-related endeavor with Disney (which owns ESPN) pays off, then games that look like something out of Space Jam will become the norm. Well, not quite Space Jam, because Disney does not own the rights to those Warner Brothers characters. Let’s go...
by Jenna | Mar 16, 2023 | ChatGPT
It is here already. GPT-4 has been announced.. Ever since ChatGPT shocked the public during its debut just five months ago, in November of 2022, the AI world has seen a boom. That boom was not only in internal development and innovation but in public interest as...
by Jenna | Mar 15, 2023 | Artificial Intelligence
With the recent meteoric rise of chatbots in the consciousness of just about anyone with an Internet connection, people’s understanding of AI is that it will be replacing human workers, such as copywriters. However, the more accurate view is the one that understands...
by Jenna | Mar 13, 2023 | Artificial Intelligence, ChatGPT
ChatGPT had a big public moment last November (2022) when its developer, OpenAI, made it open to anyone and everyone with an Internet connection. A decade-and-a-year earlier, IBM Watson made a similar big-splash public debut when it competed on Jeopardy—and won! ...
by Jenna | Mar 10, 2023 | search engine optimization
It seems that ever since the public release of ChatGPT last November, public and, importantly, professional interest in artificial intelligence has increased. Industry insiders have been predicting for some time now that AI is a field that is going to grow and grow....
by Jenna | Mar 6, 2023 | Search Engines
SEO has always been a difficult trade, as there is always a new trend to jump on to help yield better search results for the content you create. However, there are two growing AI-related trends that businesses creating SEO strategies simply cannot ignore: Chatbots...
by Jenna | Mar 6, 2023 | Artificial Intelligence
Forbes recently reported that a new AI technology named Eyeball is currently changing the world of professional athlete scouting as we know it. Eyeball analyzes video of players in action, letting scouts know, from sometimes very remote distances, key characteristics...
by Jenna | Mar 3, 2023 | Artificial Intelligence
Anyone who has been following Meta knows that it has already publicly debuted (and withdrawn) a chatbot. That chatbot’s name was Galactica, and its ostensible purpose was to provide researchers with assistance. However, trouble was afoot when it turned out that...
by Jenna | Mar 1, 2023 | Artificial Intelligence
Tutoring for students may show a sharp decrease in cost once AI tutors become widespread. If that sounds faintly implausible to you, then consider the fact that chatbots like ChatGPT are created with the goal of being able to impart factual information to humans. ...
by Jenna | Feb 27, 2023 | Artificial Intelligence
Since last November, when ChatGPT was unveiled to humanity, the public has been dazzled by conversational computing platforms that can seemingly write anything with ease. People who use the Internet have surely come across a chatbot before, but not one with so few...
by Jenna | Feb 22, 2023 | Artificial Intelligence, ChatGPT, search engine optimization
If you do not live in Silicon Valley or follow the tech world’s rapid-fire developments, you can be forgiven for not recognizing You.com. You (i.e., you the reader, not You.com) will hear about them soon enough. However, it will not be long before this San Francisco...
by Jenna | Feb 21, 2023 | Artificial Intelligence, ChatGPT
Over the past few years, we have seen White Castle add 100 automated burger-flipping robots named Flippy to their locations. If Flippy can flip a burger and become a mainstay at White Castle, then it is reasonable to predict that ChatGPT will be elbowing human...
by Jenna | Feb 14, 2023 | ChatGPT
After ChatGPT’s free-for-all public debut, a premium has been placed on its services. That costs $20 per month. Now, the public ChatGPT version is still free. However, its massive popularity has revealed it is easy to overload ChatGPT’s servers, so some users get to...
by Jenna | Feb 8, 2023 | Artificial Intelligence
Google attracted a lot of media attention by declaring it is going “code red” on developing AI after seeing ChatGPT’s public debut. That was last November, and their AI developers have been hard at work, apparently, because they already have a competing chatbot...
by Jenna | Feb 5, 2023 | Artificial Intelligence
ChatGPT’s public debut was at once a challenge to and a learning experience for any business, from startups to global enterprises, in the tech world developing AI tools. What is there to learn is how ChatGPT fails, specifically when it creates content that offends...
by Jenna | Jan 31, 2023 | Artificial Intelligence, Machine Learning
Historically, the stock market has been shown to swing high and low. If the same can be said of the crypto market, then we have been waiting quite a long time for things to start looking bullish. Apologies if you invested in crypto, but if the crypto bear market ever...
by Jenna | Jan 30, 2023 | Artificial Intelligence
AI has been touted for being incredibly sophisticated in finding out what we want to see by tracking our online activity. Some are looking at the recent revelation, uncovered through research done by free software community Mozilla, that disliking a YouTube video...
by Jenna | Jan 29, 2023 | Artificial Intelligence
AI has been touted for being incredibly sophisticated in finding out what we want to see by tracking our online activity. Some are looking at the recent revelation, uncovered through research done by free software community Mozilla, that disliking a YouTube video...
by Jenna | Jan 26, 2023 | ChatGPT
IBM Watson vs. ChatGPT: A Deeper Look at Their Differences We recently posted an article about two of the most famous chatbots in recent history. In that post, we argued that IBM Watson’s years of experience within a variety of industries, from finance to healthcare,...
by Jenna | Jan 20, 2023 | Artificial Intelligence
In the past few months, AI chatbots have gone from being at the outer edges of the public consciousness to smack dab in the center. There have been plenty of reasons for this, but number one on the list is the high-performance chatbot ChatGPT. What Is ChatGPT? ...
by Jenna | Jan 19, 2023 | Youtube, YouTube Ads
There is a lot of competition in the Attention Olympics. In the Pre-Internet days, businesses only had to compete with each other to capture media viewers’ attention. With the Internet putting individuals and businesses on more equal footing, there are suddenly a...
by Jenna | Jan 9, 2023 | Artificial Intelligence, Machine Learning
Companies everywhere across the globe are investing money in artificial intelligence software that brings a new level of efficiency to their operations. For business owners who think this is just a trend, then consider Southwest’s recent meltdown over the holiday...
by Jenna | Dec 20, 2022 | Artificial Intelligence
Whether you are a small business with one or a couple AI tools implemented or an enterprise with a sophisticated suite of AI algorithms at your disposal, something you will need to focus on in the upcoming year, 2023, is just how the world of AI is going to change...
by Jenna | Jul 27, 2022 | Tiktok
When we talk about Search Engine Optimization (SEO), many of our minds naturally go to traditional search engines such as Google, Bing, even DuckDuckGo. However, more and more people are ditching these traditional search engines for a truly next-gen platform:...
by Connor Rafferty | Jul 12, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Connor Rafferty | Jul 7, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Connor Rafferty | Jul 6, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Connor Rafferty | Jul 5, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Connor Rafferty | Jun 24, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Jenna | Jun 24, 2022 | Digital Antitrust
What The Digital Antitrust Means for Kentucky Businesses A few years ago, in 2019, Kentucky joined a number of other states in the U.S. to launch an investigation into Google’s role in controlling the online advertising marketplace. Over the ensuing years, the...
by Connor Rafferty | Jun 21, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Connor Rafferty | Jun 17, 2022 | Machine Learning
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
by Connor Rafferty | Jun 15, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Our piece today will focus on the...
by Connor Rafferty | Jun 8, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. If you have been keeping up with...
by Connor Rafferty | Jun 3, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Sound it out: ERP. No, it is not...
by Jenna | Jun 1, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Today’s entry in our Machine...
by Connor Rafferty | May 31, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Today’s entry in our Machine...
by Connor Rafferty | May 23, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Today’s entry in our Machine...
by Connor Rafferty | May 19, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. In this piece, we will cover the...
by Connor Rafferty | May 17, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. The topic in this piece is the...
by Connor Rafferty | May 16, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
by Connor Rafferty | May 13, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
by Connor Rafferty | May 12, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
by Connor Rafferty | May 11, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
by Jenna | May 9, 2022 | Machine Learning
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
by Jane Rudnick | Mar 9, 2022 | Artificial Intelligence
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for product...
by Jane Rudnick | Mar 9, 2022 | Artificial Intelligence
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for product...
by Jane Rudnick | Mar 4, 2022 | Artificial Intelligence
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for capacity...
by Jane Rudnick | Mar 4, 2022 | Artificial Intelligence, Google News, Google Updates
The U.S. is playing a significant role in how the Ukrainian and Russian military crisis is playing out. From shipping arms to offering financial aid, the U.S. is playing its part in a conflict that is of International interest. Though thoughts and prayers are...
by Jane Rudnick | Feb 24, 2022 | Artificial Intelligence
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for tracking and...
by Jane Rudnick | Feb 24, 2022 | Artificial Intelligence
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for tracking and...
by Jane Rudnick | Feb 24, 2022 | Artificial Intelligence, Google News
A Look Behind the Digital Curtain For many users, the Google search engine is a bit of a mystery. Why do some links and pages show up on the first page, and why do others lurk in the no-man’s-land of the second page and beyond? That is a question that SEO, or search...
by Jane Rudnick | Feb 24, 2022 | Artificial Intelligence
Is Branding the Most Important Thing? The title of this article may have thrown you off a bit. We do not blame you, because, for many companies, the word “branding” is basically synonymous with “advertising.” Do not worry, we are not telling you to stop any...
by Jane Rudnick | Feb 15, 2022 | Artificial Intelligence, Google News
Trouble for Google If you are a business owner, you may have recently received an email from Google warning you about a number of changes that the U.S. Senate may bring to the world of digital marketing. For those who did not receive this email, or are perhaps...
by Jane Rudnick | Feb 15, 2022 | Artificial Intelligence
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for value creation...
by Jane Rudnick | Feb 14, 2022 | Artificial Intelligence
Door to Door No More It is no secret that digital transformation has brought some big changes to the insurance world. In the olden, pre-email days, workers would sell insurance by going door to door, trying to convince homemakers that their (i.e., the workers’)...
by Jane Rudnick | Feb 8, 2022 | Artificial Intelligence
AI for Insurance Companies When people hear the phrase “artificial intelligence,” their minds often go to examples like self-driving cars, and do not realize that AI has many uses for businesses of all sizes. Uses that are non-physical and do not involve robots, it...
by Jane Rudnick | Feb 8, 2022 | Artificial Intelligence, search engine optimization
Content is King A cornerstone of search engine optimization, or SEO, is content creation. It is common knowledge that content, such as blogs and social media posts, play an enormous role in helping businesses show up near the top of the coveted first page of Google....
by Jane Rudnick | Feb 8, 2022 | Artificial Intelligence, Search Engine Marketing
Acronym overload? Here is some help: AI stands for “artificial intelligence,” and SEO stands for “search engine optimization.” You have probably heard of both before, but are unsure of what they really refer to, or how they can help your business. Our quick rundown...
by Jane Rudnick | Feb 7, 2022 | Artificial Intelligence
At Your Request Part of the luxury of a hotel stay is having most of the usual housekeeping tasks out of your hands. Washing towels, cleaning up your room, even the task of making your bed is handled by around-the-clock hotel staff, allowing you to enjoy your stay in...
by Jane Rudnick | Feb 1, 2022 | Artificial Intelligence
Hit the Road, Jack The order of 5,000 plush orangutan dolls that your factory just manufactured has just been loaded into the back of the semi-truck for its voyage to the last remaining Toys ‘R’ Us in the world. Thanks to the AI prediction platform you recently...
by Jane Rudnick | Feb 1, 2022 | Artificial Intelligence
Costs of Operation For our running example in this article, let us choose the manufacturing of a bowling pin, using just an entire tree per bowling pin, as famously represented in this segment from a certain TV show. Laugh all you want at the comic exaggeration...
by Jane Rudnick | Jan 31, 2022 | Artificial Intelligence
Bringing in the Haul Let us pretend that you manufacture those Live, Laugh, Love signs. (If you actually do, then this example will be specially tailored for you.) You have your own way of doing it in your factory, because you have very high standards for creating...
by Jane Rudnick | Jan 31, 2022 | Artificial Intelligence
The Price is Right You walk into the Walgreen’s to satiate your post-lunch dessert craving with a Toblerone. (The recent change in creating a gap between the triangles is controversial, but you secretly like it.) Normally, the bar costs you a cool $2.18, but today is...
by Jane Rudnick | Jan 26, 2022 | Artificial Intelligence
The Many Facets of Manufacturing When the average person hears the word “manufacturing,” they picture a factory where whatever item their imagination offers—toys, sodas, cars, beer, La-Z-Boy recliners—are bottled or boxed or wrapped after being assembled by either...
by Jane Rudnick | Jan 26, 2022 | Artificial Intelligence
There is More to Machine Learning Than Robots Many manufacturers have already implemented more physical AI tools into their operations. Factories all across the world are adding more and more robot arms to many steps in the process, be it in the laboratory or the...
by Jane Rudnick | Jan 26, 2022 | Artificial Intelligence
It is not often that a Wall Street trader walks from their job to focus on a different kind of green, namely the agricultural industry. Sara Menker, founder of Gro Intelligence, is one such person, and her goal was to do something about data and agriculture. So no,...
by Jane Rudnick | Jan 25, 2022 | Artificial Intelligence
Hiring and firing is one of the biggest processes that a company must have a hold on in order to stay afloat. The problem for many companies, from small businesses to enterprise corporations, is how to attract the best talent, or sift through the mass of applications...
by Jane Rudnick | Jan 20, 2022 | Artificial Intelligence
Meta, née Facebook preceding a fairly substantial PR crisis last fall, is at the forefront of the movement to make the metaverse as widespread and widely used as social media like Snapchat or Instagram. Many people continue to scratch their heads about the metaverse,...
by Jane Rudnick | Jan 19, 2022 | Artificial Intelligence
Many jobs involve repetitive tasks that can lead to a weariness and fatigue in the worker, which in turn leads to sloppier, more error-prone performance. As mentioned, sometimes the task is repetitive, like filing insurance claims, but other times the tasks are...
by Jane Rudnick | Jan 17, 2022 | Artificial Intelligence
Facebook, d/b/a Meta, is front-and-center in the debate around content regulation. Recently, in case you missed it (if that is even possible for someone online), Facebook has ignited social media, and other media platforms, aflame after a former employee and current...
by Jane Rudnick | Jan 17, 2022 | Artificial Intelligence
Your average iPhone has multiple cameras and microphones. Your average laptop has at least one of each. It is easy to get paranoid that people are watching and listening in on you when you are least suspecting it. But you can rest easy—it is not people listening in,...
by Jane Rudnick | Jan 14, 2022 | Artificial Intelligence
Data is at the core of so many decisions in the digital age. To some, data is considered the gold that is stored in the digital bank vault of any given company. When you want to figure out how to best market to your customer base, you consult your data. When you...
by Jane Rudnick | Jan 14, 2022 | Artificial Intelligence
It is well-known that artificial intelligence is changing the face of tech as we know it. Social media companies like Facebook (or should we say Meta?) have been upfront and transparent about at least some of the processes they have automated, such as content...
by Jane Rudnick | Jan 13, 2022 | Artificial Intelligence
It is not always the case that you are the one who is looking for those who are lost. Sometimes, they are seeking your help. A conversational computing platform, another AI tool offered by Findability Sciences, will be there 24/7 for anyone who is looking to get in...
by Jane Rudnick | Jan 12, 2022 | Artificial Intelligence
If you have not been paying attention to the digital world’s latest advances—actual, proposed, or in-development—, then there is one word above all else that you ought to familiarize yourself with: Metaverse. The word went global after Facebook, stumbling from the...
by Jane Rudnick | Jan 7, 2022 | Artificial Intelligence
One of the biggest worries for businesses using AI, and their customers who are the target of those AI services, is that the data is not protected. More precisely, there is a fear, understandable but ultimately unfounded, that the data being used by the AI agent is...
by Jane Rudnick | Jan 4, 2022 | Artificial Intelligence
When we tell you that advances in artificial intelligence are being incorporated into schools everywhere, from pre-school to the university level, you may have a few ideas as to what this resembles. Some of your ideas may actually have an analogue to reality. For...
by Jane Rudnick | Jan 4, 2022 | Machine Learning
Outsourcing has been a practice of companies big and small, major and minor, for a long time now, and that process is being streamlined through innovations in artificial intelligence, as seen in companies such as Findability Sciences’ BPO services. BPO stands for...
by Jane Rudnick | Jan 4, 2022 | Artificial Intelligence
Few fields have enjoyed as much growth in the past few centuries as telecommunications. Humble beginnings can be found in Alexander Graham Bell’s introduction of the telephone into society, or the inclusion of the television into the majority of American homes in the...
by Jane Rudnick | Dec 29, 2021 | Artificial Intelligence
From Amazon to Zappos, online shopping is has become most people’s preferred method for buying products they need and do not need, along with items that we probably would not have encountered on a trip to the local Target, such as garden gnomes riding dogs. Whatever...
by Jane Rudnick | Dec 29, 2021 | Artificial Intelligence
“Intelligence” tends to denote how smart a person is, which in turn typically refers to a person’s aptitude for the traditional school subjects like math and science. A person’s ability to understand knowledge and, importantly, apply it, is the measure of their...
by Jane Rudnick | Dec 29, 2021 | Artificial Intelligence
American auto giant General Motors has been pedal to the metal in the race to incorporate artificial intelligence into the world of automobiles in innovative ways, and at the forefront of those efforts is its self-driving automobile unit, Cruise, based in San...
by Jenna | Dec 27, 2021 | search engine optimization
If you want to know what the future of America will look like, you can be assured, based primarily on efforts taking place in business and education and research institutions, that there will be widespread use of AI, and American politicians are helping foster this...
by Jane Rudnick | Dec 20, 2021 | Artificial Intelligence
In recent months, a whistleblower who was previously employed by Facebook revealed that the company was often completely aware that content such as eating disorder posts and racist messages were being posted on this site. This ignited fierce debate between people who...
by Jenna | Dec 16, 2021 | search engine optimization
Have you ever met a criminal hacker? In credit card fraud, pretty much every purchase you make is information that can be exploited. This is especially true if you are an online shopper. Credit card fraud is only getting worse, with a 40% increase in cases reported...
by Jane Rudnick | Dec 15, 2021 | Artificial Intelligence
Should I rob a bank if I am poor? Is it okay to clean a toilet bowl with a wedding dress? Can I stab a cheeseburger? These odd questions are some of the examples that are used as examples on the website for Delphi, the prototype of an artificial intelligence moral...
by Jane Rudnick | Dec 15, 2021 | Artificial Intelligence
Many controversies have sprung up in the the world of AI recently, many of which involve the problem of bias or just poor ethical judgment in a machine learning agent. Examples include algorithms that screen potential home renters or buyers having a bias against...
by Jane Rudnick | Dec 9, 2021 | Artificial Intelligence
Debt collections, in its various forms, tend to be represented by a human, either the creditor themself or sent by a creditor, demanding payment from the debtor. A landlord knocking on the door demanding rent. A tough guy who is probably connected to the mob that...
by Jane Rudnick | Dec 9, 2021 | Artificial Intelligence
You may have heard the phrase “digital transformation” being tossed around lately, but may be wondering what exactly it means. Digital transformation has gone under a number of names over the past few decades, most notably “digitization,” but the meaning has not...
by Jane Rudnick | Dec 9, 2021 | Machine Learning
When you hear of AI and restaurants, your mind may immediately imagine a frustrating experience with an automated cashier at a McDonald’s, repeating for the eleventh time that you want a Quarter Pounder, not a “Quart of Powerade.” Rest assured, this is not quite what...
by Jenna | Dec 4, 2021 | Artificial Intelligence
There’s ALOT of talk about AI. Many digital agencies claim to have it, few actually do. Most owners we speak to don’t even care to understand it they just want to know how it will impact their business. If you’re a decision maker, below are a...
by Jane Rudnick | Nov 23, 2021 | Machine Learning
This is the forty-ninth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will open back up our discussion of reinforcement learning, a topic we delved into a fair number of articles ago, for the purpose of filling you in...
by Jane Rudnick | Nov 23, 2021 | Machine Learning
This is the forty-eighth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue our discussion of the main topic of our last essay, which is the combination of two popular forms of machine learning: Analytical...
by Jane Rudnick | Nov 23, 2021 | Machine Learning
This is the forty-seventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will move our discussion of the main topic of the last few essays, a concept that is called “Analytical Learning,” which includes the popular form...
by Jane Rudnick | Nov 23, 2021 | Machine Learning
This is the forty-sixth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue our discussion of a concept that is called “Analytical Learning,” which includes a popular form of learning called “explanation-based...
by Jane Rudnick | Nov 17, 2021 | Machine Learning
This is the forty-fifth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce a concept that is called “Analytical Learning,” which includes a popular form of learning called “explanation-based learning,” which...
by Jane Rudnick | Nov 17, 2021 | Machine Learning
This is the forty-fourth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue our lesson on the concept of learning sets of rules in machine learning. We will dive deeper into the process of learning a “set” of...
by Jane Rudnick | Nov 17, 2021 | Machine Learning
This is the forty-third article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce the concept of learning sets of rules in machine learning. We’ll illustrate what it means to learn a “set” of rules (it is not a...
by Jane Rudnick | Nov 17, 2021 | Machine Learning
This is the forty-second article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of genetic algorithms, which is a form of learning that finds its basis in the biological concept of evolution. We will...
by Jane Rudnick | Nov 8, 2021 | Machine Learning
This is the forty-first article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce genetic algorithms, which is a form of learning that finds its basis in the biological concept of evolution. You’re back in grade...
by Jane Rudnick | Nov 8, 2021 | Machine Learning
This is the fortieth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of lazy vs. eager learning by going over the benefits and drawbacks of lazy learning and covering a few of the most popular...
by Jane Rudnick | Nov 8, 2021 | Machine Learning
This is the thirty-ninth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will outline the difference between lazy vs. eager learning. It is the day of the big test, and you feel woefully over-prepared. You have...
by Jane Rudnick | Nov 8, 2021 | Machine Learning
This is the thirty-eighth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of computational learning theory, a school of thought dedicated to answering or even just pondering some of the most...
by Jane Rudnick | Nov 2, 2021 | Machine Learning
This is the thirty-seventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce computational learning theory, a school of thought dedicated to answering or even just pondering some of the most profound,...
by Jane Rudnick | Nov 2, 2021 | Machine Learning
This is the thirty-sixth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will go further into detail on Bayesian learning, one of the key approaches to learning in the machine learning field, covering the different ways...
by Jane Rudnick | Nov 2, 2021 | Machine Learning
This is the thirty-fifth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will go into detail on Bayesian learning, one of the key approaches to learning in the machine learning field. If you’ve made it this far in the...
by Jane Rudnick | Nov 2, 2021 | Machine Learning
This is the thirty-fourth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will give a brief overview of the history of machine learning. Our previous article dealt with the capability of a machine learning agent to reach...
by Jane Rudnick | Oct 29, 2021 | Social Media
Anyone who has been paying attention to the world of social media in the past few weeks knows that Facebook has been broiled yet again in controversy. In the midst of all this controversy, Facebook happily charges on, with a name change to boot. That’s right, from...
by Jane Rudnick | Oct 28, 2021 | Google AI
If we were to tell you that, in the future, many medical processes will be automated, would you be scared or elated? If you are scared, then you probably need us to elaborate on the exact kind of medical processes that AI is going to be helping with. Do not worry,...
by Jane Rudnick | Oct 26, 2021 | Machine Learning
This is the thirty-third article in a series dedicated to the various aspects of machine learning (ML). Today’s article will detail a major development in the field of artificial intelligence, which is the restoration of art. We’ll go over some of the key machine...
by Jane Rudnick | Oct 26, 2021 | Machine Learning
This is the thirty-second article in a series dedicated to the various aspects of machine learning (ML). Today’s article will discuss the decision-making behind choosing one learning algorithm over another, a key aspect of the machine learning process. There’s more...
by Jane Rudnick | Oct 26, 2021 | Machine Learning
This is the thirty-first article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover confidence intervals, a key aspect of the machine learning process of evaluating a learned hypothesis. Additionally, this article will...
by Jane Rudnick | Oct 26, 2021 | Machine Learning
This is the thirtieth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will dive into the machine learning process of evaluating a learned hypothesis, and what methods an agent employs to do such a thing. If you’ve ever...
by Connor Rafferty | Oct 17, 2021 | search engine optimization
Facebook has been under fire lately for a number of reasons. The social media giant’s four-hour shutdown was a major controversy, as many users wondered how exactly one of the biggest tech companies in the world could suffer such a disastrous hiccup. Then, a former...
by Jane Rudnick | Oct 15, 2021 | Machine Learning
This is the twenty-ninth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will discuss the problems to be found in the machine learning process of evaluating a learned hypothesis. Many Americans have heard the legend...
by Jane Rudnick | Oct 15, 2021 | Machine Learning
This is the twenty-eighth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will extend the discussion of the types of environments an AI agent will need to deal with. Our last article in the series covered a few of the...
by Jane Rudnick | Oct 15, 2021 | Machine Learning
This is the twenty-seventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover the types of environments an AI agent will need to deal with. Driving on the highway during a heavy downpour is one of the most...
by Jane Rudnick | Oct 15, 2021 | Machine Learning
This is the twenty-sixth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover backpropagation algorithms, which is the most important type of learning method employed for neural networks in machine learning agents. ...
by Jane Rudnick | Oct 13, 2021 | Machine Learning
This is the twenty-fifth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover common types of search algorithms in machine learning. When we are running down our many options for dinner, we tend to do a mental...
by Jane Rudnick | Oct 13, 2021 | Machine Learning
This is the twenty-fourth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover common machine learning problems that neural networks are good at solving. The mind is a jungle. Or the ocean. Take your pick. Whatever...
by Jane Rudnick | Oct 13, 2021 | Machine Learning
This is the twenty-third article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of bias in Machine Learning agents by focusing on the bad kind of bias, where an agent will make decisions that...
by Jane Rudnick | Oct 13, 2021 | Machine Learning
This is the twenty-second article in a series dedicated to the various aspects of machine learning (ML). Today’s article will dive into the issue of bias in Machine Learning agents, specifically biases in the process of induction. Note that this is not covering bias...
by Jane Rudnick | Oct 13, 2021 | Machine Learning
This is the twenty-first article in a series dedicated to the various aspects of machine learning (ML). Today’s article will explain another fundamental aspect of machine learning, which is concept learning. We’ll tell you how it is that a machine learning agent,...
by Jane Rudnick | Oct 13, 2021 | Machine Learning
This is the twentieth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce a “basic” language of many machine learning agents, which is First Order Logic (FOL). We’ll show how this language allows for logical...
by Jane Rudnick | Oct 11, 2021 | Machine Learning
This is the nineteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will focus on the design of learning systems, providing an overview of essential concepts like target functions and representations of target...
by Jane Rudnick | Oct 11, 2021 | Machine Learning
This is the eighteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will discuss the problem of creating ethical agents in the field of machine learning, demonstrating why it is important for developers to think of the...
by Jane Rudnick | Oct 8, 2021 | Machine Learning
This is the seventeenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover a field of AI that can be physically viewed in action: Robotics. We will specifically focus on how aspects of machine learning play a role...
by Jane Rudnick | Oct 8, 2021 | Machine Learning
This is the sixteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce one of the most innovative and essential fields of AI: computer vision (CV). Like language, the ability to see is something that many...
by Jenna | Oct 7, 2021 | Machine Learning
This is the fifteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of natural language processing (NLP) by considering how it can be assisted by deep learning, another major field of...
by Jenna | Oct 5, 2021 | Social Media
The social media outage yesterday impacted online giants like Facebook, Instagram, and Whatsapp, shutting these sites down for a record time, lasting around six hours in total. Though this may have spawned jokes galore about people’s dependency on social media, it was...
by Jenna | Sep 30, 2021 | Machine Learning
This is the fourteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of natural language processing (NLP) by covering a few of the essential components that go into the development on an NLP...
by Jenna | Sep 26, 2021 | Machine Learning
This is the thirteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce the concept of natural language processing (NLP) and cover the role of natural language processing in machine learning. ...
by Jenna | Sep 23, 2021 | Machine Learning
Ready…Set…Go! 🕹️ Nearly everyone has experienced playing a particular video game at least once – or perhaps a thousand times — and learned the rules and patterns through repetition alone. Take Candy Crush for example. Remember when that...
by Jenna | Sep 22, 2021 | Machine Learning
This is the eleventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will provide a general overview of reinforcement learning (RL), which is distinguished from other types of machine learning because of its...
by Jenna | Sep 22, 2021 | Machine Learning
This is the tenth article in a series dedicated to the various aspects of machine learning. Today’s article will step back from the specific types of learning algorithms and focus on the problem of overfitting and the solution of generalization, the latter of which is...
by Jenna | Sep 21, 2021 | search engine optimization
Over the past five or so years, SEO content creation has seen a sharp decline. This isn’t from laziness on the part of the creators, but rather from a series of content crackdowns being pushed by Big Content, AKA search engines and social media sites like...
by Jenna | Sep 19, 2021 | Machine Learning, search engine optimization
This is the ninth article in a series dedicated to the various aspects of machine learning. Today’s article will be continuing the discussion on learning algorithms, with a focus on ensemble learning, which can help agents work around complications brought about by...
by Jenna | Sep 13, 2021 | Machine Learning
This is the eighth article in a series dedicated to the various aspects of machine learning. Today’s article will go in-depth on one of the most widely-used forms of machine learning, which is decision tree algorithms. This piece will offer insight into a few aspects...
by Jenna | Sep 10, 2021 | Machine Learning
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning Part 7 This is the seventh article in a series dedicated to the various aspects of machine learning. Today’s article will cover the types of clustering used in machine learning, offering...
by Jenna | Sep 8, 2021 | Machine Learning, search engine optimization
This is the sixth article in a series dedicated to the various aspects of machine learning. Today’s article will break types of algorithms used in machine learning, offering insight into the various ways that ML agents make use of data. Our previous article on the...
by Jenna | Sep 8, 2021 | Machine Learning
This is the fifth article in a series dedicated to the various aspects of machine learning. Today’s article will outline what is called the machine learning cycle, which is a breakdown of how a machine learning agent begins from an untrained agent to a capable and...
by Jenna | Sep 6, 2021 | Machine Learning
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning Part 4 This is the fourth article in a series dedicated to the various aspects of machine learning. Today’s article will continue the “learning” theme of the last article by providing an...
by Jenna | Aug 31, 2021 | Machine Learning, search engine optimization
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning This is the third article in a series dedicated to the wide-ranging and various aspects of machine learning. Today’s article will focus on the multiple learning techniques that a machine...
by Jenna | Aug 24, 2021 | Machine Learning
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning in 2021 Part II This is the second article in a series dedicated to the wide-ranging and various aspects of machine learning. Today’s article will focus on a staple of any machine learning...
by Jenna | Aug 21, 2021 | Machine Learning
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning This is the first article in a series dedicated to the wide-ranging and various aspects of machine learning. We are kicking off this series with a toe-in-the-water introductory article that...
by Jenna | Aug 19, 2021 | Machine Learning
Ready for Farming 4.0? We are.Implementing persona modeling into your farm can make an immeasurable impact on the trajectory of your business. So what is persona modeling and how does it exactly intersect with agriculture? In general terms, persona modeling involves...
by Jenna | Aug 16, 2021 | Machine Learning
Creative Touch Up is Creative Certainty! Powered by Findability Sciences Touch Up works to improve your company’s marketing strategy before you put dollars behind planned advertising images. This Findability Sciences technology has predicted over a million images and...
by Jenna | Jun 7, 2021 | Youtube, YouTube Ads
When you think of YouTube, you think of audio, right? Well, think again. According to YouTube, as users have been spending more time at home, more of them have been looking for audio-based content (think virtual concerts, podcasts, workouts). So the media...
by Jenna | Jun 2, 2021 | Google Updates, search engine optimization
Google’s ‘Project Bernanke’ and ‘Jedi Blue’ Are Out in the Open. Will Advertisers Care? In Texas at the end of 2020, ten states filed a joint antitrust lawsuit against Google for allegedly monopolizing the digital advertising industry. The states claim that Google,...
by Jenna | May 24, 2021 | LinkedIn, search engine optimization
LinkedIn Ads Guide Offers a Handy Resource for Marketers Earlier in 2021, Microsoft (which owns LinkedIn) noted that LinkedIn sessions jumped 30% in the last quarter of last year, accompanied by a 23% increase in quarterly revenue. As we emerge from the pandemic,...
by Jenna | Mar 22, 2021 | search engine optimization
A Field Guide to Local SEO Success Want to crush the competition and cultivate more customers close to you? Here are steps you can take right now to build your online presence and sell more in your area. Nurture Your Listings. Google My Business is the place...
by Jenna | Mar 18, 2021 | Google Search Console, search engine optimization
You probably already know that Google offers a free service called Google Search Console. It gives you an inside look at your website’s presence in Google search results, so you can find and fix issues that are hindering your search rankings. Basically, it helps you...
by Jenna | Mar 12, 2021 | search engine optimization, SEO
In May, Core Web Vitals will become part of Google’s algorithms. They measure your website’s loading, interactivity and visual stability — site speed factors that matter to search engines. So now is the time for websites to tackle the Page Experience Update. ...
by Jenna | Mar 5, 2021 | search engine optimization, Video For SEO, Youtube
Seven Ideas for YouTube Videos That Sell As you map out your digital marketing strategy, it’s easy to overlook YouTube. But consider this: with over 2 billion viewers every month and rising usage on TVs, you ignore it at your own peril. YouTube’s ad choices,...
by Jenna | Mar 1, 2021 | Business, search engine optimization
When all of us in the Guardian Owl Nest get together (virtually, of course!), it doesn’t take long for our conversations to land on sports-related stories and references. We have several fitness lovers and youth sports coaches among our ranks, so it makes sense! ...
by Jenna | Jan 29, 2021 | TV Advertising
Did you just write another check for broadcast TV? I get it, it’s one of your most expensive addictions and the easiest way to spend that marketing budget. Just call your TV rep and invest a million dollars. You’ll get a call in 30 days telling you...
by Jenna | Jan 12, 2021 | search engine optimization, Social Media
Your Social media has extraordinary power to extend your reach, to capture customers and prospects, and to drive sales. But the social channel is often treated like the stepchild of marketing. It certainly gets adopted for the low cost of entry, but maybe for that...
by Jenna | Jan 11, 2021 | search engine optimization, SEO
Guardian Owl Digital was created to help provide integrity and transparency in the chaos of the internet world and certainly, in times of an uncertain future. We have compiled 7 ways businesses can utilize seo and digital marketing to now to help you through...
by Jenna | Dec 8, 2020 | OTT Advertising
It’s no big news flash. Today’s consumer reality revolves around the internet. When it comes to the average American consumer’s shopping, purchasing, and entertainment viewing habits, the internet is at the heart of it all. No surprise, the Coronavirus pandemic...
by Jenna | Nov 28, 2020 | search engine optimization
Machine Learning Executive Education Series Intro 2020 Ok seriously, what is Machine Learning? How often do you click on a sponsored advertisement on Instagram, Facebook, YouTube or any other website? How often do you spot an advertisement on your news feed when...
by Jenna | Nov 10, 2020 | Big Tech, search engine optimization, Tech Culture, Women in tech
The statistics are staggering. Currently valued at nearly $7 trillion, Big Tech’s collective worth is up from $2 trillion only five years ago. (And yep, that’s trillion with a “T”, folks.) How many other industries can boast such an economic impact, not to mention 250...
by Allison | Aug 6, 2020 | Instagram, search engine optimization
Have you been intrigued by the social media phenomenon that is Tik Tok but are hesitant to download because of the invasive terms of service? Your tried and true social media bestie has the solution for you. Instagram Reels! Instagram rolled out their answer to the...
by Jenna | Jul 26, 2020 | Google Guaranteed, search engine optimization
Big news on the local seo front has been made official by Google. After testing paid subscription services for Google My Business back in April 2019, Google is making the rollout available to all. As a business owner you can now join the Google Guaranteed...
by Jenna | Jul 24, 2020 | Bing, search engine optimization
When people think of search engines, they often think of Google. Google, while it is the largest search engine, is not the only one that matters when discussing your SEO strategy. Bing is another search engine that’s name is also worth mentioning. It is now the...
by Jenna | Jun 30, 2020 | Youtube, YouTube Ads
YouTube is a platform that should be of interest to any businesses wanting to sell products online. The site hosts a huge audience that is both active and engaged. YouTube boasts roughly 2 BILLION active monthly users, and each session averages around 6 pageviews....
by Jenna | Jun 16, 2020 | search engine optimization
The internet is a big place, so to power around 30% of its websites is quite an impressive claim. It’s a claim that belongs to WordPress, which has steadily become one of the strongest forces for helping the internet function since 2003. It makes sense why...
by Jenna | May 15, 2020 | Google Maps, search engine optimization, Waze
Nearly everyone has heard of Google Maps, but you’ve also heard of another navigation app by the name of “Waze”. Along with Google Maps, Waze is another top competitor in the navigation app category. In 2013, it was acquired by Google, and since then the app has taken...
by Jenna | May 11, 2020 | Google News, Google Trends, Google Updates, search engine optimization
The search engine world continues to evolve despite quarantine and this week, it was with a new core algorithm update. This update started to go live on Monday afternoon and Google stated it will “take up to 1 to 2 weeks to fully roll out.” The last update announced...
by Jenna | May 9, 2020 | Local Seo Agency, search engine optimization
Here are 3 Things to Look out for when choosing a local seo agency. There are so many ad agencies out there selling “seo” as a service offering. Yet, so few agencies actually know how to manage a seo team and more importantly, gain success from their on site...
by Jenna | Apr 23, 2020 | Blogging for SEO 2020, SEO, Seo Copywriting, Seo for Startups, Video For SEO
The reality is that in 2020 consumers have more options than ever before. The way products and services are found online is continually changing. SEO is the process that will determine what options consumers see first and businesses must adapt to be able to account...
by Jenna | Apr 22, 2020 | Google Ads, Google News, Google Shopping Ads, Google Trends, Google Updates
The search term “Froggle” started trending overnight as Google released breaking news stating that Google Shopping Ads are now free. Beginning next week starting April 27th Google Shopping will be considered “free listings” in the United...
by Jenna | Apr 9, 2020 | Blogging for SEO 2020, search engine optimization, SEO, Seo for Startups
10 Steps to SEO for a Startup Today we’re going to talk about the 10 steps for SEO as a startup. So what defines a startup online? At Guardian Owl Digital, we define a startup as a website that has less than 50 pages. Even if you’re looking at your website...
by Jenna | Mar 25, 2020 | Best Digital Marketing Insights Online, Digital Insights in 2020, Digital Trends, search engine optimization
15 Ways Businesses Can Utilize SEO & Digital Marketing During Coronavirus Many business owners are finding themselves involuntarily giving up freedoms for the safety and health of others. These are uncertain times for every business owner no matter the industry....
by Jenna | Mar 21, 2020 | Best Digital Marketing Insights Online, Business, Digital Insights in 2020, Digital Trends, Ecommerce, Future of Media, Google News, Guardian Owl Digital Marketing, Internet Marketing, search engine optimization
Why You Should Not Pause Digital Marketing Efforts Amid Virus We as Americans have found ourselves in an unprecedented time in recent weeks. It seems more and more restrictions are being placed on businesses and the public each hour. Restaurants and bars closing,...
by Jenna | Mar 14, 2020 | Keyword Research 2020, keywords, search engine optimization
Keyword Research for SEO in 2020 As business owners navigate the search engine world, the term “keyword research” is important to know for SEO purposes. If you are new to the SEO world, essentially keyword research is the process of discovering key terms and phrases...
by Jenna | Feb 17, 2020 | search engine optimization
How Content is Changing for SEO in 2020 In 2020, writing the right content will be key for local ranking and increased organic presence. Users (and Google) want content, and it can help your website rank greatly if it’s relevant to your business. Just having...
by Jenna | Jan 26, 2020 | Internal Linking
Internal Linking for SEO Let’s talk about internal links for SEO. Content is king only if you have a lot of visitors coming to your website reading the content and Google sees you as authoritative in the subject, thus ranking you higher in the...
by Jenna | Jan 3, 2020 | LinkedIn
LinkedIn Marketing & Your Business in 2020 For a very long time, we were very skeptical about LinkedIn and certainly LinkedIn as it applied to businesses. Truth be told, much of our skepticism came from lack of knowledge and an understanding of growth...
by Jenna | Dec 26, 2019 | Best Digital Marketing Insights Online, Business, Digital Trends, Fast Company, Financial, Inc, Internet Marketing, Investment, money, Tech Culture, Women in tech
Looking For a Business Partner? Forbes Feature – Guardian Owl Digital In 2019 I bought out a partner and learned business principles that would be hard to replicate in an MBA program or boardroom. My experience, in particular, started out great — with two people...
by Jenna | Dec 13, 2019 | search engine optimization, SEO
SEO Trends to Watch for in 2020 [ctct form=”10884″ show_title=”false”] Every year at Guardian Owl Digital we take a look back and ask the question, “What tactics will move the needle most for businesses in ranking on search engine result pages...
by Jenna | Dec 9, 2019 | Google Ads, Google Adwords, Google News, Google Trends, Google Updates, search engine optimization
Google Ads Optimization Score Now Available for Display Google’s Optimization score and recommendations within Google Ads platform help aid in advising campaign managers on prioritizing improvement opportunities. The Optimization Score is an...
by Jenna | Dec 4, 2019 | Blogging for SEO 2020, Search Engine Marketing, search engine optimization
How Long Should a Blog Post Be for SEO? What is the perfect word count for a blog post? What will catch the interest and keep it? What amount of content hits that sweet spot? Allison Taylor is here to give you a quick tip for SEO when blogging. Tune in to learn...
by Jenna | Nov 30, 2019 | search engine optimization, Video For SEO, Youtube
Why Are My Youtube Videos Not Receiving Views? How DO you optimize your Youtube videos? Not everyone is comfortable jumping in front of a camera and uploading it for anyone to see. However, it may be a necessary evil when attempting to become visible...
by Jenna | Nov 14, 2019 | Google Ads, Google Adwords, Google News, Google Trends, Google Updates, search engine optimization, SEO
Google Tag Assistant and Why You Need It Tag Assistant helps to troubleshoot installation of various Google tags including Google Analytics, Google Tag Manager and...
by Jenna | Oct 29, 2019 | Best Digital Marketing Insights Online, Google News, Google Trends, Google Updates, search engine optimization
Boo! Google Releases Bert, the Largest Algorithm Change in 5 Years 1 in every 10 search queries will be affected. This big release drills down to this; Google being able to understand search queries, by humans, even better. This is the biggest release since...
by Jenna | Oct 12, 2019 | content is king, Digital Asset Management, Digital Insights in 2020, Digital Search, Digital Trends, Google Ads, Google Adwords, Google AI, Google News, Google News, Google Trends, Google Updates, Guardian Owl Digital Marketing, Internet Marketing, Paid Search, Search Engine Marketing, search engine optimization, SEO
What is Google My Business & Google Maps A family of four is deciding on a restaurant for Sunday night dinner. The kids are having a hard time agreeing before the parents settle on a local Italian restaurant. They search the location on Google Maps and begin...
by Jenna | May 12, 2025 | Artifical Intelligence
YouTube is using generative A.I. to give users the answer to a question that has long defined the user experience. That question being, “What happens in that video?” Business owners can benefit here from users having more information about the...
by Jenna | May 9, 2025 | Artifical Intelligence
Google’s grand mission to effectively implement ads on AI Overviews has been tested on the mobile experience. From what has been seen so far, the “Sponsored” content on AI Overviews will be prominent. The idea seems to be to make the ad content look...
by Jenna | May 7, 2025 | Artifical Intelligence
The recommendation algorithm for Instagram is one of the key drivers of connecting users to businesses. The reset option applies to Reels, Explore, and Feed. This will include a page for reviewing the Following list, deciding what accounts to quit following. The Five...
by Jenna | May 5, 2025 | Artifical Intelligence
Though voice search has been around for some time now (“Hey, Siri…”) , truly conversational search is becoming the next step in the evolution. For Google, this involves creating a conversational-search experience that will refresh a page for the user...
by Jenna | May 2, 2025 | Artifical Intelligence
The past holiday season saw a controversial Coca Cola ad that used generative A.I. It was a nudging wink to the gen-A.I. revolution in advertising, as the commercial was a gen-A.I. version of an old commercial. Consumers aplenty were put off by the campaign, if...
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