by Jenna | Mar 21, 2020 | Best Digital Marketing Insights Online, Business, Digital Insights in 2020, Digital Trends, Ecommerce, Future of Media, Google News, Guardian Owl Digital Marketing, Internet Marketing, search engine optimization
Why You Should Not Pause Digital Marketing Efforts Amid Virus We as Americans have found ourselves in an unprecedented time in recent weeks. It seems more and more restrictions are being placed on businesses and the public each hour. Restaurants and bars closing,... 
by Jenna | Aug 19, 2019 | Best Digital Marketing Insights Online, content is king, Digital Asset Management, Digital Audience, Digital Trends, Ecommerce, Email Marketing, Google News, Google Trends, Guardian Owl Digital Marketing, Internet Marketing, Uncategorized
In 2019 you can find anyone’s email if you’re willing to look hard enough. Let’s face it, people want to build an email list the easy way; buying the lists that are relevant to their product or service. In writing this I’m going to assume that... 
by Allison | Aug 1, 2019 | content is king, Digital Audience, Ecommerce, Guardian Owl Digital Marketing, Internet Marketing, keywords, search engine optimization, SEO, Seo Copywriting
You know your product. You can recite product specs in your sleep. However, product specs are so boring that they will actually put your customers to sleep. No offense. Your product page might not be so boring after all. But put yourself in your prospect’s proverbial... 
by Jenna | Jul 27, 2019 | Best Digital Marketing Insights Online, Data, Digital Search, Digital Trends, Ecommerce, Future of Media, Google AI, Waze, Website Speed
Why Site Speed Is an SEO Ranking Factor in... 
by Allison | Jul 24, 2019 | Best Digital Marketing Insights Online, Ecommerce, Guardian Owl Digital Marketing, Internet Marketing, search engine optimization, SEO, Social Media, strategy
Have you ever thought about (or maybe you already are) running a business online with your family? As exciting and fulfilling as it may sound, it is definitely a decision worth taking the time to think about. One major consideration is whether/when to look outside the... 
by Allison | Jul 17, 2019 | Best Digital Marketing Insights Online, Digital Trends, Ecommerce, Google Ads, Guardian Owl Digital Marketing, Internet Marketing, Investment, keywords, Paid Search, PPC, search engine optimization, SEM, SEO, Social Media, strategy
An ad auction is the process search engine algorithms utilize to determine which ads to show based on user searches. The auction process not only dictates whether the ad will show, but in what order ads are placed. This is called your ‘ad rank.’ The ad rank consists...
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