by Jenna | Mar 21, 2020 | Best Digital Marketing Insights Online, Business, Digital Insights in 2020, Digital Trends, Ecommerce, Future of Media, Google News, Guardian Owl Digital Marketing, Internet Marketing, search engine optimization
Why You Should Not Pause Digital Marketing Efforts Amid Virus We as Americans have found ourselves in an unprecedented time in recent weeks. It seems more and more restrictions are being placed on businesses and the public each hour. Restaurants and bars closing,... 
by Jenna | Jul 27, 2019 | Best Digital Marketing Insights Online, Data, Digital Search, Digital Trends, Ecommerce, Future of Media, Google AI, Waze, Website Speed
Why Site Speed Is an SEO Ranking Factor in... 
by Allison | Jul 11, 2019 | Best Digital Marketing Insights Online, Digital Audience, Digital Trends, Ecommerce, Future of Media, Guardian Owl Digital Marketing, Internet Marketing, Social Media, Video For SEO, Youtube
When is an algorithm not a rule? When a human being doesn’t set it up. Sites such as YouTube use ‘machine learning’ to make their algorithms more robust and accurate. The main concept behind machine learning is that an application becomes more intuitive the more use... 
by Allison | Jun 6, 2019 | Data, Digital Audience, Digital Trends, Ecommerce, Future of Media, Google Ads, Google News, SEO, strategy
Google’s machine-learning algorithm, RankBrain, sounds like something out of a science fiction movie. But, by producing results that would make even Skynet proud, it helps make all of our lives easier. RankBrain is a core component of Google’s algorithm, which is... by Allison | Mar 21, 2019 | Best Digital Marketing Insights Online, Digital Search, Digital Trends, Future of Media, Google Trends, Internet Marketing, Paid Search, search engine optimization, SEO, Social Media
You simply cannot afford NOT to manage your business’s online reputation. Think of it as a powerful tool in your online marketing toolbox. How did the first marketing pioneers even know what their customers thought of them? A hundred years ago, the only way Coca Cola... by Allison | Jan 31, 2019 | Best Digital Marketing Insights Online, Future of Media, Internet Marketing, Social Media, strategy
Has the idea of running a blog on your website been on the backburner? If you are like most entrepreneurs, the answer is “yes, for an embarrassingly long time.” But who has the time or mental capacity to sit down and think up a topic, let alone write a clever article...
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