When you talk with ChatGPT, you talk with, well, ChatGPT.
When you talk with Character.ai, you might talk with Elvis, John the Baptist, or Serena Williams.
Not literally, of course, but the entire purpose of the company is to offer users the chance to have an automated conversation with a chatbot in disguise as a celebrity, historical figure, or original character.
Why Is Character.ai Valuable?
One has to wonder if all the investing is being done because Character.ai simply makes for great entertainment, which people may possibly pay for. Or, that advertisers may pay to place ads on.
For instance, imagine Coca Cola paying for Character.ai product placement, where Julius Caesar casually mentions how he always unwinds with an ice-cold Coke at the end of a long hard day of conquering the world.
These may very well be strong reasons for why Character.ai is drawing so much funding. But another reason, perhaps the most important of all, is that Character.ai can be great for businesses.
Character.ai Applications for Your Business
You might run into some rough Name, Image, and Likeness waters, legally speaking, if you choose to have a Lady Gaga chatbot endorse your product on your website.
However, this is not what your business would actually be using Character.ai for.
Instead, Character.ai can be useful for creating an automated customer relations team that will represent your company. The reasons this company might be the right fit for this task is detailed below.
Why Character.ai Might Be More Attractive Than ChatGPT for Businesses
One of the ideas built into the idea of having conversations with AI celebrities is that certain celebrities speak a certain way.
Character.ai likely already knows that the way for it to stay competitive is to develop AI conversational computing platforms that will ensure that not every Character.ai conversation has the same tone or grammatical quirks.
Instead, they will need a “voice”.
This is great for a business, because a “voice” can basically be translated into a brand.
That’s right: Your brand will be able to automatically speak for itself.
Not only that, but it can speak for itself in the guise of many different people. This comes back to the idea of an automated customer relations team.
History of Character.ai
This company was actually started by two former Google workers, Daniel De Freitas and Noam Shazeer.
Freitas and Shazeer were in charge of the team responsible for developing LaMDA (Language Model for Dialogue Applications).
Their experience in conversational computing served as the springboard for creating Character.ai.
If you are impressed by the $1 billion valuation, be apprised that a lot of that money goes to just keeping the lights on, as this powerful technology can cost hundreds of millions of dollars to run.
The question on everyone’s mind in the world of AI right now is whether these competing companies like Character.ai will really overtake ChatGPT in popularity, or will just have a good run before being ultimately shuttered by a giant. For example, it might be the tech giant Microsoft, which owns ChatGPT.
Want to Use AI for Your Business? Let’s GO.
With ChatGPT, artificial intelligence finally had its “iPhone moment”.
Like smartphones, which were once a niche technology, AI is slowly becoming universally recognized as one of the most important and life-changing technologies of our era.
There are many business owners out there wondering how they can take advantage of AI. What they may not know is that plenty of businesses, including their competitors, are already using AI.
Right now, the technology is available to business owners. They just need to know where to look.
Guardian Owl Digital has a proven track record of working with businesses through its AI and machine learning initiative, GO AI.
This includes TouchUp, which will tell you how your customers will receive your creative marketing materials.
Predict+ offers up to 99% accurate predictions for important data such as customer churn rates or the prices of materials you order for your operations.
Persona modeling offers you key cognitive insights into your customer base, enabling you to improve your marketing and customer outreach efforts based on what your customers care about.
And that is just a few of the AI and machine learning solutions that we offer.
From finance to manufacturing to healthcare and beyond, any and every industry, and businesses of all sizes, can benefit from our affordable AI solutions.
So, what are you waiting for? GO AI today to grow your business.
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