Harness the power of an image by utilizing the Google Display Network to get your brand in front of more shoppers at the right micro-moment in time.
At Guardian Owl Digital Marketing we recommend a display strategy to get in front of shoppers who have visited your site and haven’t purchased or to help get your brand in front of a new targeted audience.
So How Well Is Your Display Ad Doing compared to your Industry Benchmark?
Many have said that “Display ad’s are dead” however, Google has told us otherwise. We utilize the Display Benchmark Tool to ensure our clients are exceeding the industry’s average results. We typically recommend a 30 to 70 split between Search and Display if our clients wish to incorporate both within their campaign. Having a strategic approach can truly yield excellent results for our clients.