Google recently announced that by the end of this year, 2023, over 30 million users will be able to use a host of artificial intelligence services hosted across Google platforms. This is according to a New York Times report on Google’s announcement implementing AI.
This will include generative AI platforms that will write emails for you, and will even be a part of the Google search process.
How Is Google Trying to Compete with Other Companies by Implementing AI?
It seems like the biggest goal for Google in the AI race is to protect its own territory.
For instance, the implementation of ChatGPT into a new-and-improved Bing (called “The New Bing”) is one of the biggest threats to Google’s dominance in search since, well, probably the beginning of Google.
What Google is currently scrambling to do is create AI that will keep users nice and comfortable in Google’s services.
This makes perfect sense from a business standpoint. If Bing and Microsoft Outlook began to implement artificial intelligence, while Google’s Gmail and search engine remained free of AI, then Microsoft may very well topple the company that has a claim to be called the King of the Internet.
As a response, Google needs to beef up its search engine by implementing AI features, such as a chatbot that can answer searchers’ questions and easily summarize and retrieve information.
Will Google Implementing AI Have an Impact on Search?
The good news is that Google, according to the New York Times article cited above, is still planning on hosting advertisements on its search engine.
So, even if users just want to use the chatbot question-and-answer service, you can still advertise on search engines.
The big question is how SEO will be affected by AI in Google searches.
It would be unexpected if Google totally revamps its SEO principles, which are founded on keywords and the trustworthiness of sources, just because it is adding a chatbot.
The real challenge for businesses is that users are likely to spend less time actually scrolling through the search results page, where your company’s website might be, and instead just interact with a chatbot.
This will mean having to find out what makes a chatbot cite one website over another, making the SEO competition even more fierce than it already is.
Can Your Business Get Access to Google’s AI Services This Year?
Right now, you need to be on a waitlist to get Google’s AI services. Whether your business will get access to the AI, or even be allowed on the waitlist, depends on a number of factors.
You can try to sign up for the waitlist to try the new search here. Make sure that you are using Google Chrome.
Whether you are part of the lucky 30 million users who get to test-run the AI or not, you can be certain that these AI products will be widely available to the public within the next coming years.
If you are looking for AI products that your business can access today to grow your business, then read on.
Want to Use AI for Your Business? Let’s GO.
With ChatGPT, artificial intelligence finally had its “iPhone moment”.
Like smartphones, which were once a niche technology, AI is slowly becoming universally recognized as one of the most important and life-changing technologies of our era.
There are many business owners out there wondering how they can take advantage of AI. What they may not know is that plenty of businesses, including their competitors, are already using AI.
Right now, the technology is available to business owners. They just need to know where to look.
Guardian Owl Digital has a proven track record of working with businesses through its AI and machine learning initiative, GO AI.
GO AI, through a partnership with Findability Sciences, offers clients the services of AI platforms like IBM Watson that offer you automated marketing solutions.
This includes TouchUp, which will tell you how your customers will receive your creative marketing materials.
Predict+ offers up to 99% accurate predictions for important data such as customer churn rates or the prices of materials you order for your operations.
Persona modeling offers you key cognitive insights into your customer base, enabling you to improve your marketing and customer outreach efforts based on what your customers care about.
And that is just a few of the AI and machine learning solutions that we offer.
From finance to manufacturing to healthcare and beyond, any and every industry, and businesses of all sizes, can benefit from our affordable AI solutions.
So, what are you waiting for? GO AI today to grow your business.
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