Business owners are well aware that creating and maintaining a brand image is quite challenging thanks to the Internet. It is a place where people are constantly exposed to content that is designed to make a big impression, and big impressions about the quality of a...
What is Google My Business & Google Maps A family of four is deciding on a restaurant for Sunday night dinner. The kids are having a hard time agreeing before the parents settle on a local Italian restaurant. They search the location on Google Maps and begin...
Google Maps vs. Waze It’s hard to imagine Google having serious competition, but when it comes to their navigation app, Google Maps, there appears to be another contender: Waze. Waze has been around since 2006, operating originally under the name FreeMap Israel. Since...
Demystifying Google Analytics in 2020 The very word ‘analytics’ sounds intimidating, especially to a small business owner who barely has the time to peruse Google, let alone use it to grow their own business. The benefit of having data at your fingertips is to...
Even a magic SEO wand will not get a web page to rank if the page has not been indexed. Contributor Janet Driscoll Miller suggests that making sure web pages can be indexed is key during an SEO audit. Indexing is really the first step in any SEO audit. Why? If your...
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