by Connor Rafferty | Aug 1, 2023 | Artificial Intelligence, Big Tech, Business, Google AI, Google Analytics, Google Analytics 4, Google Updates
A.I.-Driven Data Collection Platform Is Essential for Businesses Urgent message for any business owner with an online presence: On July 1st, 2023, there was a great migration from Universal Analytics to Google Analytics 4 (GA4). Ensure your business, or the marketing... 
by Jenna | Apr 5, 2023 | Artificial Intelligence, Google Analytics, Google Analytics 4
Whether you are a business owner trying to improve your own website or are in SEO and looking to help boost your clients’ site traffic, there is one AI tool that you should be using. No, it is not ChatGPT. It is not even a chatbot, believe it or not. The tool is... 
by Jenna | May 11, 2020 | Google News, Google Trends, Google Updates, search engine optimization
The search engine world continues to evolve despite quarantine and this week, it was with a new core algorithm update. This update started to go live on Monday afternoon and Google stated it will “take up to 1 to 2 weeks to fully roll out.” The last update announced... 
by Allison | Mar 13, 2019 | Google Analytics, Google Trends, Internet Marketing, keywords, Paid Search, search engine optimization, SEO, Social Media
Demystifying Google Analytics in 2020 The very word ‘analytics’ sounds intimidating, especially to a small business owner who barely has the time to peruse Google, let alone use it to grow their own business. The benefit of having data at your fingertips is to... by Guardian Owl | Apr 11, 2018 | Digital Insights in 2020
Pay-per-click advertising is a key revenue driver for many ecommerce businesses. But click costs can be expensive. Ensuring that all clicks are reported accurately in Google Analytics will help make informed decisions. I introduced that topic last year. In this post,...
Recent Comments