by Jenna | Jun 11, 2019 | Best Digital Marketing Insights Online, content is king, Digital Trends, Ecommerce, Google Trends, Guardian Owl Digital Marketing, Internet Marketing, keywords, Search Engines, SEO, strategy
The size of your website is not a direct indicator of where you land in search rankings. Bigger is not always better in a world of algorithms. Search engines, such as Google and Bing, don’t give extra credit for sites with more web copy. The copywriting itself must be...
by Jenna | May 23, 2019 | Digital Audience, Digital Search, Ecommerce, Google News, Google Trends, Guardian Owl Digital Marketing, Internet Marketing, SEO
The Google Chrome browser warns users if a website is not SSL-enabled by displaying a “not secure” message next to the URL. This, along with the proliferation of data hacking, should be reasons enough to have your site certified as secure (HTTP versus HTTPS). SSL...
by Jenna | Feb 7, 2019 | Uncategorized
Alt Text on Instagram Images: Why it Matters in 2019 How much time do you spend looking at photos each day? Whether it’s on LinkedIn, Facebook, Instagram, or Snapchat the average user in the US spent 49 minutes a day in 2018 stimulated by visuals. Business’s tell me...
by Jenna | Jan 18, 2019 | Digital Search, Guardian Owl Digital Marketing, search engine optimization, SEO
Business owners usually consider their web presence to be global in nature. However, a strong local SEO effort is paramount to small business owners. Local customers are instrumental in helping you build a name in the market, whether that market encompasses a single...
by Jenna | Dec 30, 2018 | Best Digital Marketing Insights Online, Digital Audience, Ecommerce, Future of Media, Google AI, Guardian Owl Digital Marketing, search engine optimization, Search Engines, SEM, SEO, Social Media, Tech Culture
Why You’re Business Should Be Using Pinterest In 2019 Fifty percent of people made a purchase after seeing a Promoted pin and 67% say they’ve discovered a new brand or product from content on the network. If your ideal client or buyer uses Pinterest in their...
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