An ad auction is the process search engine algorithms utilize to determine which ads to show based on user searches. The auction process not only dictates whether the ad will show, but in what order ads are placed. This is called your ‘ad rank.’ The ad rank consists...
Facebook wants advertisers to speed up their mobile websites and plans to limit where and when ads appear across its service if they point users to slow-loading sites. Advertisers might soon find their ads aren’t delivered to mobile users with slow internet...
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