by Jenna | Sep 21, 2021 | search engine optimization
Over the past five or so years, SEO content creation has seen a sharp decline. This isn’t from laziness on the part of the creators, but rather from a series of content crackdowns being pushed by Big Content, AKA search engines and social media sites like...
by Jenna | Feb 17, 2020 | search engine optimization
How Content is Changing for SEO in 2020 In 2020, writing the right content will be key for local ranking and increased organic presence. Users (and Google) want content, and it can help your website rank greatly if it’s relevant to your business. Just having...
by Guardian Owl | Sep 12, 2017 | Digital Insights in 2020
In the world of marketing, there are plenty of trends for leaders to stay on top of. From PR trends that affect their branding on a larger scale to the content marketing and social media tools that affect their day-to-day communication, leaders have a lot on their...
by Guardian Owl | Jun 29, 2017 | Digital Insights in 2020
In 2017, one of the smartest things you can do for both your content marketing and overall digital marketing strategy is to pay attention to Google RankBrain and how it influences search results and rankings. Like it or not, if you’re a marketer, you spend a lot...
by Guardian Owl | Jun 27, 2017 | Digital Insights in 2020
Photo credit: Rawpixel.com/Shutterstock Original thinking in the business world can be of great help, but it doesn’t mean you shouldn’t learn from others. Remember the old saying, keep your friends close and your enemies closer? Well, this may sound...
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