by Mia F | Jan 15, 2024 | Artificial Intelligence, Business, Google Ads, Google AI, Google Search Console
Susie Vowinkel, managing director at Google Travel, recently went into detail in a Search Engine Land article about two of its most significant A.I.-driven marketing tools: Performance Max (PMax) and Search Generative Experience (SGE). These are A.I. tools developed...
by Mia F | Jan 2, 2024 | Artificial Intelligence, Big Tech, Business, Digital Trends
When big game-changing technologies emerge, alliances form for the sake of gaining dominance in the market. We are seeing that across many industries. For instance, who would have thought that YouTube now inks heavy deals with the NFL for broadcasting rights of games...
by Mia F | Dec 14, 2023 | Artificial Intelligence, Business, Digital Trends
Northwestern University researchers have used an A.I. program to build a robot. The Northwestern University professor spearheading this research tells us that movement is fundamental to intelligence. He points to things like trees, which we all know do not move, not...
by Connor Rafferty | Dec 6, 2023 | Artificial Intelligence, Audience, Brands, Business
American consumers, and just consumers worldwide, have long been in the know about the ubiquitousness of product placement. Many of us with well-trained media-savvy eyes still fail to catch the subtler instances of product placement. Whether it’s on a TikTok...
by Connor Rafferty | Dec 4, 2023 | Artificial Intelligence, Brands, Business, Chatbot
See the little chat box on the bottom right-hand corner of our website? You probably see these on most websites. And on most websites, that box is commandeered by a chatbot. Although a lot of the time that chatbot has the guise of a human. For this article’s...
Recent Comments