A.I. in Email: How Businesses Can Benefit

Though online communications have radically changed ever since the dawn of the Internet, email (née: e-mail) has managed to be a popular mainstay of Internet use. A.I. is already changing email as we know it, to make your email apps easier to use. 

The Five Most-Key Takeaways from This Blog Post

• Gemini in Gmail and Apple Intelligence in Apple’s Mail app are some high-profile examples of how A.I. is changing email as we know it. 
• Suggesting replies to emails, reworking your email drafts, and even composing emails are just some of the uses here. 
• Automated sorting of emails that goes beyond the spam-or-not-spam binary is another feature that A.I. in email has to offer. This can help identify emails that could potentially be high-priority, as well as others that may involve transactions (“Your bill is due” kinds of emails). 
• For businesses, this can help workers screen the vast number of emails that come rolling in so that they can identify what emails are worth prioritizing. That, and automating replies, can keep communications quick and seamless. 
• Overall, this is just one example of the A.I.-ification of computer-mediated communications that will become a major feature of our technologically boosted future lives. 


Uses for Business Owners

For an employer, it is worth recognizing that some employees are just fine being able to write their own emails, thank you very much. 

So, it could be difficult to nudge those employees into streamlining email replies via an A.I. tool. Success here may depend on the amount of emails that a given employee is dealing with on a daily basis. 

However, the A.I. does more than just creative work for people. The management and search of the inbox is one convenient and helpful application of A.I. in email.

Insights to Glean from Gemini in Gmail

The writer of this blog post has used Gemini on the Gmail platform. 

Below are some insights that a business owner could appreciate about A.I. in email, based on using Gemini. 

The Prioritization Problem: Time Sensitivity Can Be Ignored

For one, Gemini’s understanding of high-priority emails seems to involve things like directives addressed to the user. 

But the issue here can be that even if you have already replied to the email, thereby satisfying the directive, Gemini still ranks it as high-priority. 

See the problem here? Such emails were once high-priority, but now no-priority, and so the truly high-priority emails may not be properly placed in the ordering by the A.I. 

For this reason, then, the A.I. is going to need to get better at grasping when a high-priority email no longer becomes high-priority. 

Artificial- (Unnatural-) Sounding Writing

If you need to fire off some short “Thank you!” emails, then the generative A.I. can be useful. 

However, something to be wary about is that generative A.I. can sometimes sound not-quite-there when it comes to written communication. 

For instance, it will start an email to coworkers with the phrase “Dear Coworkers,” which is likely not anyone’s first choice (how about “Hey team,” or “Hello everyone,” instead?) for an address. 

Email-etiquette Advice

Let’s face it, some people struggle with email etiquette. 

For this reason, directing employees to get Gemini’s advice before composing a potentially sensitive email could be important. 

That is largely because Gemini’s advice is pretty safely middle-of-the-road—don’t be demeaning, be professional and helpful—so that anyone can get a reminder to write with basic decency. 

The Last (But Not Least) Key Takeaway from This Blog Post

Our online communications are going to gradually feature more and more A.I. assistance in the future. 

For many people, this will involve sending more emails and at an unprecedented pace. 

This can also allow for better management of inboxes so that emails do not slip through the cracks.

Other Great GO AI Blog Posts

GO AI the blog offers a combination of information about, analysis of, and editorializing on A.I. technologies of interest to business owners, with especial focus on the impact this tech will have on commerce as a whole. 

On a usual week, there are multiple GO AI blog posts going out. Here are some notable recent articles: 

• For Businesses and Other Organizations, What Makes a Successful Chatbot?
• IBM Watson vs. ChatGPT vs. Gemini: How Will Each Affect Search Engines?
• Using A.I. to Find Resources for Business Owners
• How Would Restricting Open-Source A.I. Affect Business Owners? 
• The EU’s A.I. Act Has Become Law: The Implications for Business Owners (Especially American)

In addition to our GO AI blog, we also have a blog that offers important updates in the world of search engine optimization (SEO), with blog posts like “Google Ends Its Plan to End Third-Party Cookies”.