Adobe is offering users the option to automatically edit up to 10,000 images at once. Whether it is a resize or background removal (two current options), this feature could greatly speed up the content-production process.
The Five Most-Key Takeaways from This Blog Post
- Resize allows users to quickly get the bulk of photos to the desired size.
- Among the uses for batch resizing is quickly meeting the format for different platforms, such as Instagram.
- Removing the background makes quick work of, well, removing the background of a photo.
- The removed backgrounds can get filled in with colors or more-detailed backgrounds. This can give users a head start in customizing the batch.
- Marketing-content strategies will increasingly depend on large, varied sets of content pieces that have been edited in different ways. For this reason, tools like this will be useful for the businesses in the increasingly changing marketing landscape.
When It Comes to the Future of Content Strategy, More is More
Yes yes the writer of this blog post knows what you may be thinking: why would you need to edit 10,000 images at once?
First of all, nobody is saying you need to edit that much, but you may need to edit quite a bit.
As A.I. insights into customers become more wide-ranging, being able to create wide-ranging content will be integral to effective content strategies.
Part of this is because advances in A.I. will assuredly lead to advances in data analytics, particularly in divining what the many people in a customer base may find engaging.
As such, it will pay to leverage generative A.I., which can create and edit a ton of images at once, in capturing the diversity of images that can best connect with receptive consumers.
Indeed, that is what we will all be seeing in the future: marketing content that seems like it was made just for the person looking at it.
The effect will be striking. If this is news to you, then consider that Meta in 2024 announced plans to include people’s own faces in the ads they see on Instagram.
Other Firefly Features Worth Paying Attention to
Digital avatars are becoming more and more prominent. With simple text-based prompts and voice recordings, users can create digital avatars that seem like recordings of actual people.
Although of course what you see online is never really people, but rather just media objects with people as subjects or just mere elements of the media object.
Hence the potential effectiveness of digital avatars that pass the Turing Test. People may not be able to tell the difference between a media object featuring a real person, or one featuring a digital avatar.
For translation and dubbing projects, the Dubbing and Lip Synch feature can make it easier to edit videos to look natural.
In fact, making lip movements match the translated speech could be quite useful in reaching wider audiences with natural-looking content in a variety of languages.
The Last (But Not Least) Key Takeaway from This Blog Post
Content production will see a massive increase in quantity and perhaps quality across the board, for pretty much all industries that rely on digital marketing.
For business owners, the nice thing about the A.I. boom is that most major tech companies that offer digital-marketing tools will be bringing the A.I. right to you.
Adobe is a good example of this: it recognizes a growing interest in A.I., and so integrates generative A.I. into its existing features.
But the flipside of this is that as generative A.I. becomes more and more common, then the competition will also be leveraging these tools.
As a result, a willingness to experiment with the different generative-A.I. offerings, especially in tandem with other A.I. tools like persona-modeling platforms that offer insights into customers, will be paramount to 21st-century marketing.
Other Great GO AI Blog Posts
GO AI the blog offers a combination of information about, analysis of, and editorializing on A.I. technologies of interest to business owners, with especial focus on the impact this tech will have on commerce as a whole.
On a usual week, there are multiple GO AI blog posts going out. Here are some notable recent articles:
- For Businesses and Other Organizations, What Makes a Successful Chatbot?
- IBM Watson vs. ChatGPT vs. Gemini: How Will Each Affect Search Engines?
- Using A.I. to Find Resources for Business Owners
- How Would Restricting Open-Source A.I. Affect Business Owners?
- The EU’s A.I. Act Has Become Law: The Implications for Business Owners (Especially American)
In addition to our GO AI blog, we also have a blog that offers important updates in the world of search engine optimization (SEO), with blog posts like “Google Ends Its Plan to End Third-Party Cookies”.
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