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Search, Engine and Optimisation are three words that probably don’t spark a whole lot of enthusiasm in many marketers, except maybe those in the IT
Not all links are created equal. Contextual link building requires the most difficult types of links to get, but they have a strong impact on search
Rumors of SEO’s death are greatly exaggerated. Assessing the relevance (or very existence) of search engine optimization is a question that comes up more frequently
The best advertising strategy is one that helps the advertiser in delivering the message to a maximum number of people at a minimum cost. That
Owning more paid search spots on search results can increase your clicks by 30–50 percent for each additional spot that you occupy. To get this
There’s a joke that asks, “Where should you bury something that you don’t want people to find?” Answer: On the second page of Google. Sure,