The Impact of the Google Antitrust Ruling on Search
The Five Most Key Takeaways from This Blog A federal judge has ruled that Google is a “monopolist” in online search. Many analysts consider this ruling to be the most significant for the tech world since Microsoft’s anticompetitive wrist-slap in the 1990’s. The smoking gun, if there is one, would be the extremely lucrative contracts […]
Google Ends Its Plan to End Third-Party Cookies
The Five Most Key Takeaways from This Blog Post Digital marketers, sigh your sighs of relief: Google is indeed reneging on its years-long promise to nix third-party cookies. This should not be a terribly huge shock to the rest of the world, given the enormous importance that third-party cookies have in the field of digital […]
AI Is Helping Businesses Manage Their Brand Image Online. Will This Practice Last?Â
[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}” custom_padding=”9px|||||”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”] Business owners are well aware that creating and maintaining a brand image is quite challenging thanks to the Internet. It is a place where people are constantly exposed to content that is designed to […]
How Google is Supporting Ukraine Throughout a Crisis
[et_pb_section fb_built=”1″ theme_builder_area=”post_content” _builder_version=”4.14.8″ _module_preset=”default” custom_padding=”0px||0px|||”][et_pb_row _builder_version=”4.14.8″ _module_preset=”default” theme_builder_area=”post_content” custom_padding=”0px||0px|||”][et_pb_column _builder_version=”4.14.8″ _module_preset=”default” type=”4_4″ theme_builder_area=”post_content”][et_pb_text _builder_version=”4.14.8″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ sticky_enabled=”0″] The U.S. is playing a significant role in how the Ukrainian and Russian military crisis is playing out. From shipping arms to offering financial aid, the U.S. is playing its part in a conflict that is […]
How Legislation on Digital Marketing Tools Will Impact Your Business—And How You Can Work Against It Using AI
[et_pb_section fb_built=”1″ theme_builder_area=”post_content” _builder_version=”4.14.7″ _module_preset=”default” custom_padding=”0px||0px|||”][et_pb_row _builder_version=”4.14.7″ _module_preset=”default” theme_builder_area=”post_content” custom_padding=”0px||0px|||”][et_pb_column _builder_version=”4.14.7″ _module_preset=”default” type=”4_4″ theme_builder_area=”post_content”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ sticky_enabled=”0″] Trouble for Google If you are a business owner, you may have recently received an email from Google warning you about a number of changes that the U.S. Senate may bring to the world of digital […]
Breaking News | Google Shopping Ads are Now Free in 2020
Why You Should Not Pause Digital Marketing Efforts Amid Virus
Why You Should Not Pause Digital Marketing Efforts Amid Virus We as Americans have found ourselves in an unprecedented time in recent weeks. It seems more and more restrictions are being placed on businesses and the public each hour. Restaurants and bars closing, restricted business operating hours, and manufacturing plants closing their doors for weeks […]
Google Optimization Score Now Available for Display
Google Ads Optimization Score Now Available for Display Google’s Optimization score and recommendations within Google Ads platform help aid in advising campaign managers on prioritizing improvement opportunities. The Optimization Score is an estimate by Google on how well your Google Ads account is set to perform. The score runs from 0% to 100%, with 100% […]
Google Tag Assistant | Why You Need It
Google Tag Assistant and Why You Need It Tag Assistant helps to troubleshoot installation of various Google tags including Google Analytics, Google Tag Manager and more.
Boo! Google Releases Bert, The Largest Algorithm Change in 5 Years
Boo! Google Releases Bert, the Largest Algorithm Change in 5 Years 1 in every 10 search queries will be affected. This big release drills down to this; Google being able to understand search queries, by humans, even better. This is the biggest release since Google’s Rank Brain released 5 years ago which is the core […]