competitive research Archives - Guardian Owl Digital

Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes

by Guardian Owl | Sep 12, 2017 | Digital Insights in 2020

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However, there is often a tendency for companies to become fixated on what dominant competitors in the marketplace are doing. The assumption is that...

Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes

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