Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visitsÂ
According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social. After a year fraught with terms like “fake news,†and headlines centering around brand safety issues and extreme content, it appears the actions taken by social sites to curb the influx of […]