In the spirit of love’s holiday, let’s take a closer look at how SEO and PPC make the perfect pairing for your company’s marketing efforts. First, let’s start with a profile of each element: PPC: My full name is Pay Per Click, but just call me PPC. You don’t have to...
Every business owner’s conundrum: time vs. money. Time is a commodity, just as money is. There is only a finite amount of it in every work week. If you had to assign a dollar amount to every hour of your time, how much would it cost? You started your business because...
Business owners usually consider their web presence to be global in nature. However, a strong local SEO effort is paramount to small business owners. Local customers are instrumental in helping you build a name in the market, whether that market encompasses a single...
Why You’re Business Should Be Using Pinterest In 2019 Fifty percent of people made a purchase after seeing a Promoted pin and 67% say they’ve discovered a new brand or product from content on the network. If your ideal client or buyer uses Pinterest in their...
In this generation almost everything is done digitally and online, so a lot has changed to adapt to this. This is especially true in marketing where you have to stay ahead of your competitors to remain in the crowd. Your marketing tactics must be up to date to...
Almost every wise company or site uses SEO to boost their lead generation. It’s a long-term investment into your business that can give you great results and turn your site into a successful web page. But before we dive deeper into SEO and better lead generation, let...
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