Google Is Rolling Back A.I. Overviews–for Now. Here’s What Business Owners Need to Know.

A.I. Overviews The Five Most Key Takeaways from This Blog Google is rolling back the A.I. Overviews feature that it recently rolled out. This feature offered A.I.-generated responses that would appear at the top of a Google search. These responses would function as like summarized responses to the search query. The searcher could check […]
The SEO Impact of the Google-Reddit Content Licensing Deal

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}” custom_padding=”11px|||||”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”] A recent ranking happening that has been gaining a lot of attention among SEO practitioners is the apparent lightning-fast ranking of a Reddit post within mere minutes of its posting. For one, this shows […]
A.I. in SEO: Inside Google Performance Max and Search Generative Experience

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}” custom_padding=”5px|||||”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”] Susie Vowinkel, managing director at Google Travel, recently went into detail in a Search Engine Land article about two of its most significant A.I.-driven marketing tools: Performance Max (PMax) and Search Generative Experience (SGE). […]
Breaking News | Google Shopping Ads are Now Free in 2020
Google Optimization Score Now Available for Display

Google Ads Optimization Score Now Available for Display Google’s Optimization score and recommendations within Google Ads platform help aid in advising campaign managers on prioritizing improvement opportunities. The Optimization Score is an estimate by Google on how well your Google Ads account is set to perform. The score runs from 0% to 100%, with 100% […]
Google Tag Assistant | Why You Need It

Google Tag Assistant and Why You Need It Tag Assistant helps to troubleshoot installation of various Google tags including Google Analytics, Google Tag Manager and more.
What is Google My Business & Google Maps

What is Google My Business & Google Maps A family of four is deciding on a restaurant for Sunday night dinner. The kids are having a hard time agreeing before the parents settle on a local Italian restaurant. They search the location on Google Maps and begin driving there. When they arrive, the restaurant looks […]
To Follow or No Follow Links

For years people inside and outside of the search engine industry have misunderstood “no-follow” links. Recently, it has became more defined by Google and should allow online publishers to be more cognizant of optimization opportunities. For ages, “Nofollow” value attributes on links have provided online publishers with a straight forward way to share with search […]
Named Best 50 PPC Blogs and Websites For Pay Per Click Advertisers in 2019

Named Top 50 PPC Blogs and Websites For Pay Per Click Advertisers in 2019 Being considered on any top ppc blog in this day in digital age is remarkable, there are so many good ones! With so much information out there Guardian Owl Digital chooses wisely what is actual valuable information that will help your […]
Google Maps vs Waze

Google Maps vs. Waze It’s hard to imagine Google having serious competition, but when it comes to their navigation app, Google Maps, there appears to be another contender: Waze. Waze has been around since 2006, operating originally under the name FreeMap Israel. Since then, it has grown to become known worldwide, now one of the […]