by Jenna | Nov 30, 2019 | search engine optimization, Video For SEO, Youtube
Why Are My Youtube Videos Not Receiving Views? How DO you optimize your Youtube videos? Not everyone is comfortable jumping in front of a camera and uploading it for anyone to see. However, it may be a necessary evil when attempting to become visible... 
by Allison | Jul 11, 2019 | Best Digital Marketing Insights Online, Digital Audience, Digital Trends, Ecommerce, Future of Media, Guardian Owl Digital Marketing, Internet Marketing, Social Media, Video For SEO, Youtube
When is an algorithm not a rule? When a human being doesn’t set it up. Sites such as YouTube use ‘machine learning’ to make their algorithms more robust and accurate. The main concept behind machine learning is that an application becomes more intuitive the more use... by Allison | Feb 27, 2019 | search engine optimization, Search Engines, SEM, SEO, Social Media, Video For SEO
YouTube isn’t just for Fortnite replays and recipe tutorials. It can be a valuable tool in your SEO arsenal. Now that practically any mobile device is video capable, and are surpassing TVs and computers in watch statistics, videos are a necessary component of your... by Guardian Owl | Apr 19, 2018 | Digital Insights in 2020
You know there are more platforms besides Google to exercise your marketing prowess, right? Yes, the Silicon Valley-based juggernaut still remains the bread and butter for digital marketers by a mile, but this doesn’t mean alternative or niche search engines should be... by Guardian Owl | Jan 25, 2018 | Digital Insights in 2020
Discover some of the best practices on B2B PPC campaigns that you can use today, including attribution models, ad types, video, and more. If you work in digital marketing, you might not normally think of B2B PPC (that is, pay-per-click for business-to-business...
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