Author: Jenna

Google Core Algorithm Updated Continue

Hey Relax folks! The Google change this past weekend was just a core update, nothing penguin related. Gary Illyes from Google said on Twitter this morning that the weekend fluctuations were “core algorithm” and “not Penguin.” Many webmasters are waiting for a Google Penguin update, and we are expecting it to happen early this year. […]

There Is No More Social Media — Just Advertising

Five Strategies for Brands in the Era of #NotReally Social Media Marketing By Mike Proulx. Published in AdAge on April 02, 2015. Fifteen years ago, the provocative musings of Levine, Locke, Searls and Weinberger set the stage for a grand era of social media marketing with the publication of “The Cluetrain Manifesto” and their vigorous […]

Biggest Advertisers Are Sending Their Dollars to Digital

By SYDNEY EMBER, NY Times March 18, 2015 The country’s largest marketers are slashing their advertising budgets as they shift a larger portion of their spending to digital, according to new figures released on Wednesday. The 10 biggest advertisers cut spending by 4.2 percent in 2014, to $15.3 billion from $16 billion a year earlier, […]