10 Steps to SEO For Startups
10 Steps to SEO for a Startup Today we’re going to talk about the 10 steps for SEO as a startup. So what defines a startup online? At Guardian Owl Digital, we define a startup as a website that has less than 50 pages. Even if you’re looking at your website right now and saying […]
15 Ways Businesses Can Utilize SEO & Digital Marketing During Coronavirus
Why You Should Not Pause Digital Marketing Efforts Amid Virus
Why You Should Not Pause Digital Marketing Efforts Amid Virus We as Americans have found ourselves in an unprecedented time in recent weeks. It seems more and more restrictions are being placed on businesses and the public each hour. Restaurants and bars closing, restricted business operating hours, and manufacturing plants closing their doors for weeks […]
Keyword Research for SEO in 2020
Keyword Research for SEO in 2020 As business owners navigate the search engine world, the term “keyword research†is important to know for SEO purposes. If you are new to the SEO world, essentially keyword research is the process of discovering key terms and phrases related to your business that users type into search engines. […]
How Content is Changing for SEO in 2020
How Content is Changing for SEO in 2020 In 2020, writing the right content will be key for local ranking and increased organic presence. Users (and Google) want content, and it can help your website rank greatly if it’s relevant to your business. Just having content is not enough, and if not done in a […]
What is Internal Linking for SEO?
Internal Linking for SEO Let’s talk about internal links for SEO. Content is king only if you have a lot of visitors coming to your website reading the content and Google sees you as authoritative in the subject, thus ranking you higher in the SERP’s. One way to increase your ranking for particular search terms […]
The Benefit of YouTube Advertising: Is It Worth a Businesses Time & Effort?
The Benefit of YouTube Advertising: Is It Worth a Businesses Time & Effort? Online video content isn’t just the future of advertising- it’s already here. As the second largest search engine in existence after Google, YouTube receives 3 billion search queries a month. This presents a huge opportunity for small and medium sized businesses who […]
LinkedIn Marketing & Your Business in 2020
LinkedIn Marketing & Your Business in 2020 For a very long time, we were very skeptical about LinkedIn and certainly LinkedIn as it applied to businesses. Truth be told, much of our skepticism came from lack of knowledge and an understanding of growth opportunities. Upon further research and discovery, we learned that having a company […]
Looking For a Business Partner? Forbes Featured
Looking For a Business Partner? Forbes Feature – Guardian Owl Digital In 2019 I bought out a partner and learned business principles that would be hard to replicate in an MBA program or boardroom. My experience, in particular, started out great — with two people deciding to leverage our talents, combined skills and knowledge to […]
SEO Trends to Watch in 2020
SEO Trends to Watch for in 2020 [ctct form=”10884″ show_title=”false”] Every year at Guardian Owl Digital we take a look back and ask the question, “What tactics will move the needle most for businesses in ranking on search engine result pages that matter.â€Â This was an overall turbulent year in search engine land with the […]