5 Tips for a Modern SEO Keyword Research Strategy
With each update to Google’s search algorithm, approaches to SEO keyword research become outdated. Despite being dedicated to their SEO strategies, many businesses aren’t seeing any results due to misconceptions related to keyword research. If this is resonating with you, then you should try to get a more modern keyword research strategy. Here are a few tips to […]
7 Small Business SEO Tips
Every year SEO gets more complicated as Google rolls out updates and changes the rules. This is especially frustrating for small business owners who don’t have the time or resources to stay current in, what they believe to be, an esoteric and confusing industry. Here are seven small business SEO tips to help earn more […]
11 Off-Page SEO Tips That You Must Start Employing Today
Every individual owing a website desires to see their web page on top of Google’s search results. To achieve this, each person strives towards making panda and penguin happy by setting every on-page SEO element right. In return, they hope that Google acknowledges the efforts and their site is gifted with a promotion in ranks. […]
SEO Quickly — Then SEO Correctly | Search Engine Journal
Optimizing correctly can take days, months, even years. This is why optimizing quickly is so important. It gives you a jump out the gate while you do the ongoing, time-consuming work. Don’t let perfection be the enemy of progress. SEO quickly first, then SEO correctly going forward. Perfection is the enemy of progress. –Unknown They […]
Bad News, CMOs: Your SEO Is DOA
Like all CMOs, you have your hands full. You’re managing branding, marketing communications, advertising, promotions, public relations, market research, sales management and product development, and you’re doing your best to keep up with the changing technological landscape that complicates the successful execution of each. Well, here I am to throw another wrench in the gears. […]
Technical SEO 101: Get Your Websites Ranked on Google [Infographic]
We’ve written about trends in SEO and Google’s search algorithm updates, and today’s infographic continues our SEO theme by focusing on the technical aspects of the practice, thanks to an infographic released by Ice Cube Marketing. The architecture of your website is key in helping Google crawl your site easily, and the infographic outlines the […]
3 Reasons Why You Should Still Invest In SEO
Search Engine Optimization (SEO) continues to be one of those areas of business that still puzzles entrepreneurs, both new and established, across the web. However, this isn’t because there’s lack of information about it. On the contrary, there is far too much information floating around and, unfortunately a lot of it is false. And the most damaging notion that […]
Are Backlinks Still Important for SEO in 2022?Â
I am often asked: What is a backlink? and Should I still care about them? They’ve changed a lot in the past few years but yes, backlinks are still highly relevant in 2022 and the principles remain the same. The first being quality over quantity. Backlinks are essential for a successful website, and when you […]
How To Use PPC Ads Without Annoying Your Customers
Ads have become an everyday part of our online lives. Whether we see them on free services platforms like Facebook or Google, they’re everywhere. A number of these ads are effectively targeted towards us based on our search habits, with some never seem to be directed towards us at all — and others can be […]
52% Say Majority of Their Business Marketing Activity Is Digital [DATA]
Thinking of putting more effort into your digital marketing activities? Wondering what area of digital marketing to focus your budget on? The Search Engine Journal Twitter community shared their insights on what percentage of their overall marketing is digital. Let’s take a look at the results. According to a survey sent out to Search Engine Journal’s Twitter audience, 52% […]