by Allison | Jul 24, 2019 | Best Digital Marketing Insights Online, Ecommerce, Guardian Owl Digital Marketing, Internet Marketing, search engine optimization, SEO, Social Media, strategy
Have you ever thought about (or maybe you already are) running a business online with your family? As exciting and fulfilling as it may sound, it is definitely a decision worth taking the time to think about. One major consideration is whether/when to look outside the...
by Allison | Apr 11, 2019 | Ecommerce, Internet Marketing, search engine optimization, SEO, strategy
Last week, we focused on SEO (search engine optimization) for small businesses, so this week, we’ll take a look at the challenges of SEO for large corporations. The biggest challenge for big corporations is that they’re … well … big. Every keyword and Meta tag counts,...
by Guardian Owl | Apr 4, 2018 | Digital Insights in 2020
When it comes to selling online, pay per click (PPC) advertising provides one of the quickest solutions to drive sales online. Unlike SEO that can take months to see results, running a PPC campaign can generate results overnight. One of the main platforms for this...
by Guardian Owl | Nov 7, 2017 | Digital Insights in 2020
This cloud-based, multichannel commerce platform powers over 400,000 online stores. Find out some interesting facts and stats about Shopify’s success story. Shopify has most certainly become a leader in eCommerce since it was launched back in 2004. This...
by Guardian Owl | Sep 12, 2017 | Digital Insights in 2020
Content is the first thing that comes to mind with search engine optimization. There is a process, however, to creating and optimizing strong content. The process involves four separate tasks: data analysis, programmatic optimization, content creation, and manual...
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