A.I. in SEO: Google’s Real-Time Refreshes in A.I. Search

Though voice search has been around for some time now (“Hey, Siri…”) , truly conversational search is becoming the next step in the evolution. For Google, this involves creating a conversational-search experience that will refresh a page for the user in real time with each successive question. The Five Most-Key Takeaways from This Blog Post […]
Consumers Taste-Test Coca Cola’s Gen-A.I. Commercials

The past holiday season saw a controversial Coca Cola ad that used generative A.I. It was a nudging wink to the gen-A.I. revolution in advertising, as the commercial was a gen-A.I. version of an old commercial. Consumers aplenty were put off by the campaign, if headlines are any indication. The Five Most-Key Takeaways from This […]
A.I. in SEO: Google Incorporates Gen A.I. into Ads Editor

Google continues to incorporate A.I. into its search-related offerings for business owners and advertisers. Google Ads Editor is one such example, which with a recent update now includes an image-generating A.I. tool for advertising. The Five Most Key Takeaways from This Blog Post This image-generating A.I. tool connects to Google’s wider push to make search […]
A.I. in SEO: Google’s “Learn About” Tool for Search

Google continues to expand its offerings in search with the A.I. tool Learn About. This allows for users to conduct research-like searches that cover certain topics. The Five Most Key Takeaways from This Blog Post The idea here is that instead of summoning to the fore a smattering of factoids related to a query, the […]
The Rise of Industry-Specific A.I. Chatbots

Information gathered or updated in real-time is essential to the operations of many businesses across many industries. Custom chatbots fed data specific to an industry are becoming a growing implementation of A.I. The Five Most Key Takeaways from This Blog Post A growing trend here is that industry giants with access to a wide range […]
A.I. in SEO: Google’s Core Updates Point to Gen-A.I. Search

In November 2024, Google’s core update was significant for bringing us all closer to a more A.I.-laden search experience. Some of the update’s features have been consequential for ushering in a smooth transition from traditional search to the new way of doing things. Search Engine Journal reported on some of the notable trends. The Five […]
Using A.I. to Meet Web-Accessibility Standards

Implementing web-acessibility changes to a website can be a challenging endeavor. This becomes especially relevant for business owners as the legal landscape leads to stronger enforcement of accessibility standards. That, and broadening accessibility standards to be more inclusive. A.I. can help automate some of this website-updating work. The Five Most Key Takeaways from This Blog […]
A.I. in SEO:Alibaba’s Accio Is a Search Engine for Small Businesses

Alibaba, a Chinese company that is hugely influential in e-commerce, has an A.I. search engine specifically for the use of small businesses in Europe and the Americas. This could help business owners research and find products, but the caveat is that it could encourage impulsive purchases that do not lead to better business. The Five […]
Generative A.I. and Copyright Law

Business owners will be using generative A.I. more and more. Whether it is for podcasts, videos, images, or text, there is always something that A.I. can readily generate. However, the regulations regarding who owns A.I.’s content, especially in light of many A.I. companies training the A.I. tools on copyrighted products, is up in the air. […]
Hollywood’s A.I. Innovations Have Applications in Many Other Industries

Artificial intelligence is making quite a splash in Hollywood. This comes after many on the “show” side of show business attempted to mitigate the use of this fast-growing technology during negotiations with the “business” contingent. However, gen-A.I. applications in particular have several uses for business owners. The Five Most-Key Takeaways from This Blog Post Generative […]