Optimize for voice search by keeping it short and to the pointÂ
Contributor Dave Davies explains the many layers and aspects of Google Voice Search and how to optimize your content for it. OK, Google … how do I optimize for voice search? Ask that question and you’ll discover even Google doesn’t know but is trying to learn. For those of us in the search engine optimization […]
How to Prepare Your Marketing Team for Mobile and Voice Search Takeover
Amplify your search success with cutting-edge SEO contractors! Of all of the moving pieces that work together to support a digital marketing strategy, SEO is undoubtedly among the most complex and challenging elements to master. In SEO recruitment, we recognize that SEO is a demanding, yet necessary component for any organization to prioritize. And if your […]
What 3,000 voice search queries tell us about the ‘Voice Search Revolution’Â
You may have heard a voice search revolution is upon us. It seems a new article pops up every day saying marketers need to drop everything and get in line. Usage is up and rising, but does that mean more opportunities for marketers? Google Home My family of five in the suburbs of Chicago, Illinois, has been using […]
Why And How Semantic Search Transformed SEO For The Better
Did the introduction of semantic search change the SEO industry for the better, or for worse? Some search optimizers like to complain that “Google is always changing things.†In reality, that’s only a half-truth; Google is always coming out with new updates to improve its search results, but the fundamentals of SEO have remained the same for […]
Seven ways to future-proof your SEO strategy for 2018
The web’s changing, and so is the ways people use it. Update your SEO strategy so you’re not behind the times. Search engine optimisation is always changing. To stay ahead of your competitors you need to be able to shift your SEO strategy. You can expect to see mobile devices, artificial intelligence (AI) and voice […]
How Mobile And Voice Will Drive SEO Engagement In 2018
Search-engine optimization is the offensive-line marketing play: unheralded, but full of subtle maneuvering and crucial to success. Here are six SEO pointers for content marketers for the new year, courtesy of Forbes’ experts. 1. Tattoo “MOBILE FIRST†on your body. “Given that over 50 percent of searches are now happening on mobile,†Richards said, “content […]
What you need to know about SEO in 2018 | SmartBrief
Quality content will remain in focus, but what else can we expect for SEO trends in 2018? Those involved in the SEO world know how complex and ever-changing the industry can be. With over 200 ranking factors and the constant updates of the algorithm, keeping up with SEO trends is mandatory. One thing never changes, […]
5 ways to improve your search engine marketing campaign
The coming year is going to be a landmark year for local SEO. Google has begun to roll out its mobile-first index, putting more focus than ever on mobile optimization. Mobile searches are intent-driven, with an immediate local focus at play. Local and national brands will reap big rewards by targeting users when and where they […]
SEO trends in 2018: What do the experts predict? | Econsultancy
What can 2018 throw at us that can top the un-ending dystopian nightmare of 2017? Thankfully, in this article we’re concentrating solely on SEO (..and breathe). We’ve already looked at the big trends from this year, now let’s look into the crystal ball with the help of some search experts. Local marketing I think we’ll see […]
Voice search becomes voice action: A key talking point at SMX London
Described as the “ultimate survival guide to the dynamic and tumultuous world of search marketing,†SMX  — run by Search Engine Land’s parent, Third Door Media — is a conference series designed to highlight the reach and opportunities that can be achieved through search advertising and outline search’s position in the wider marketing mix. From my own […]