6 Growth Marketing Best Practices for Higher SEM Profitability
We’ve all heard of growth marketing. But what does growth marketing actually mean? At the risk of over-simplifying, growth marketing is essentially the path to attracting the right visitors to your business. Not just the low-hanging-fruit, top-of-funnel visitors, but those who are “sticky†and likely to lead to a conversion or sale. Search engine marketing (SEM) is the unsung […]
61 Facts About Shopify’s Success Story [Infographic]
This cloud-based, multichannel commerce platform powers over 400,000 online stores. Find out some interesting facts and stats about Shopify’s success story. Shopify has most certainly become a leader in eCommerce since it was launched back in 2004. This cloud-based, multichannel commerce platform powers over 400,000 online stores and sells products worth more than $34 billion […]
Cost-effective digital advertising methods that every brand must adopt
The best advertising strategy is one that helps the advertiser in delivering the message to a maximum number of people at a minimum cost. That is why from startup companies to large corporates; digital advertising is the first choice of smart businesses all over the world. Almost a year back, the IT giant Cisco saved […]
2017 growth hacks: Use affiliates to improve PPC reach
Owning more paid search spots on search results can increase your clicks by 30–50 percent for each additional spot that you occupy. To get this type of monster click growth from paid search, tap on your affiliates, partners and resellers to make a paid search land grab. For example, if your CTR (click-through rate) alone […]