Anthropic’s “Zero Slop Zone” and A.I. Adoption in Business
Anthropic is spending millions on its “Keep Thinking” marketing campaign. A recent pop-up event in New York City featured a Zero Slop Zone, where people were encouraged to work with pen and paper, screen-free. For business owners, this marketing strategy points to a key way to make A.I. use palatable to employees and customers alike. […]
Business Owners Need to Know Agentic Commerce Protocol
OpenAI and Stripe developed the Agentic Commerce Protocol (A.C.P.) to connect businesses with buyers via A.I. agents. From pulling product information to even making purchases within A.I. platforms like ChatGPT, the Agentic Commerce Protocol will be major for e-commerce in the age of A.I.. The Five Most-Key Takeaways from This Blog Post The Significance for […]
Agentic Commerce Changes E-Commerce for Businesses
Agentic commerce is really starting to take off, with options like Amazon’s Rufus and ChatGPT’s Instant Checkouts making a splash among consumers. Examples include buying from within ChatGPT or setting auto-buys on Amazon when products reach a certain price point. How will this change things for businesses? The Five Most-Key Takeaways from This Blog Post […]
Claude vs. Gemini: Is Gemini 3 The Best A.I. Model for Businesses?
Is Google going to win the A.I. race? It may still seem like anyone’s game at this point, but Gemini 3’s high performance on benchmark tests shows that businesses that choose Google A.I. will likely be in good hands going forward. This blog will also consider Anthropic’s strength for enterprise clients in determining whether Gemini […]
Coca-Cola’s A.I. Ad Took 70,000 Gen-A.I. Vids to Make
Coca-Cola is back with another A.I.-generated “Holidays Are Coming” ad this year, which you may have caught on TV this holiday season. The Five Most-Key Takeaways from This Blog Post ?The Significance for Business Owners Not all business owners are in charge of Coca-Cola, which indeed has the capex to afford a fully human-generated animated […]
Amazon’s Price-Tracking A.I. for Shoppers
Amazon has been making waves in agentic commerce with a new price-tracking feature that makes purchases once an item falls within a shopper’s specified budget. This feature is an expansion of Rufus, which if you have been following Amazon’s A.I. efforts, has been a gen-A.I. shopping assistant for Amazon users. The Five Most-Key Takeaways from […]
Sparky Is Walmart’s A.I. Shopping Assistant
Users of the Walmart app are able to access Sparky, a conversational A.I. platform that recommends products and answers questions. Walmart also recently partnered with OpenAI so people can buy Walmart products from within ChatGPT with its Instant Checkout feature. Business owners should familiarize themselves with Sparky, as it provides a high-profile example of conversational […]
Gemini vs. ChatGPT: OpenAI’s “Code Red” Over Google’s Gains
In the ChatGPT vs. Gemini competition, Google may have earned the edge with Gemini 3. It earned a coveted top spot surpassing on the widely watched LMArena leaderboard. So, should your business be using Gemini over ChatGPT? Here’s the answer: Google currently seems like the better long-term bet, but ChatGPT still has strengths and may […]
“Ask Ralph” A.I. Stylist: What Business Owners Can Learn
Ask Ralph is a conversational-A.I. platform that you can get on the Ralph Lauren app. For business owners, this can be an example of a narrow-use conversational A.I. that can talk customers into sales. The Five Most-Key Takeaways from This Blog Post The Significance for Business Owners Ralph Lauren sets an example for business owners […]
ChatGPT’s “Instant Checkout” and Your Business
ChatGPT is making it easy for users to purchase goods right inside ChatGPT. The recently released Instant Checkout feature connects to a variety of merchants. Business owners interested in trying this feature can sign up here. The Five Most-Key Takeaways from This Blog Post The Significance for Business Owners Businesses connected to this feature have […]