Technical SEO 101: Get Your Websites Ranked on Google [Infographic]
We’ve written about trends in SEO and Google’s search algorithm updates, and today’s infographic continues our SEO theme by focusing on the technical aspects of the practice, thanks to an infographic released by Ice Cube Marketing. The architecture of your website is key in helping Google crawl your site easily, and the infographic outlines the […]
3 Reasons Why You Should Still Invest In SEO
Search Engine Optimization (SEO) continues to be one of those areas of business that still puzzles entrepreneurs, both new and established, across the web. However, this isn’t because there’s lack of information about it. On the contrary, there is far too much information floating around and, unfortunately a lot of it is false. And the most damaging notion that […]
Are Backlinks Still Important for SEO in 2022?Â
I am often asked: What is a backlink? and Should I still care about them? They’ve changed a lot in the past few years but yes, backlinks are still highly relevant in 2022 and the principles remain the same. The first being quality over quantity. Backlinks are essential for a successful website, and when you […]
How To Use PPC Ads Without Annoying Your Customers
Ads have become an everyday part of our online lives. Whether we see them on free services platforms like Facebook or Google, they’re everywhere. A number of these ads are effectively targeted towards us based on our search habits, with some never seem to be directed towards us at all — and others can be […]
52% Say Majority of Their Business Marketing Activity Is Digital [DATA]
Thinking of putting more effort into your digital marketing activities? Wondering what area of digital marketing to focus your budget on? The Search Engine Journal Twitter community shared their insights on what percentage of their overall marketing is digital. Let’s take a look at the results. According to a survey sent out to Search Engine Journal’s Twitter audience, 52% […]
Marketing Video: SEO Basics and Quick Tips
For many businesses and marketers, writing and publishing content on their own website—and guest articles and posts on others—is at the top of their priority lists. A major goal of producing great content is getting on the first page of Google search results. Unfortunately, with millions of search queries per minute, it’s not that easy. […]
5 Strategic SEO Moves to Increase Your Website’s Rankings
For owners and managers of SMBs, taking time to understand the intricacies of search engine optimization (SEO) can seem unnecessary. However, leveraging the latest digital marketing tactics is important to your bottom line. Here are five relatively simple SEO tactics that can help you achieve your revenue goals. 1. Write original content You’ve probably heard […]
Factors determining success in mobile SEO in 2017
With the advent of handheld devices, more and more people depend on these products to stay connected and navigate the virtual world. Suffice it to say, many people are mobile-first in their online usage. Recently, the ‘mobile-first indexing’ concept of Google changed the manner in which SEO companies planned and organized their SEO and online optimization […]
How Important Is SEO to the Success of Your Business?
The importance of SEO has been a point of debate for years. Half the internet believes SEO is dead, while the other half feels it’s necessary. But do we overlook it? There is plenty of information available online to manipulate the rankings in one way or another, but one factor is constant: SEO’s usage is on […]
3 Simple Ways to Build a Winning SEO Strategy on a Shoestring Budget
Search engine optimization can be overwhelming to many small businesses and startups. This aspect of online marketing can be even more intimidating if you have a small marketing budget and can’t throw money at your marketing strategy like your largest competitors can. Fear not! I am here today to let you know that you can […]