Tag: business

Don’t Be Fooled by These 9 SEO Lies

We love SEO. And we think it’s hugely important for succeeding in the modern business world. But we also know that there’s a lot of SEO misinformation out there. Sometimes it’s good information that’s old. Sometimes it’s misleading. And sometimes it’s an outright lie from an SEO “expert.” We love SEO. And we think it’s […]

4 ways to improve SEO with schema and structured data

4 ways to improve SEO with schema and structured data The Web is getting more complex, which means good SEO is getting harder and harder. While Google’s crawlers are getting more advanced, they’re still not perfect and sometimes have trouble deciphering information they discover on the Web. This is where schema comes in. Schema.org is a […]

10 Pinterest SEO Tips That Will Set You up for Success 

10 Pinterest SEO Tips That Will Set You up for Success Pinterest has slowly developed into a profitable social media channel for savvy marketers. It boasts an engaged base of more than 150 million monthly usersand provides a refreshing alternative to Google, Facebook, and Amazon. However, it still represents something of an untapped opportunity for many […]

10 Things Your Competitors Can Teach You About SEO

Photo credit: Rawpixel.com/Shutterstock Original thinking in the business world can be of great help, but it doesn’t mean you shouldn’t learn from others. Remember the old saying, keep your friends close and your enemies closer? Well, this may sound sneaky, but learning how your competitors do their Search Engine Optimization (SEO) can… Original thinking in […]

4 Key Things Small Businesses Should Do to Remain Search Optimized at All Times

With various tactics for quick SEO success, it’s important that businesses stay focused on what works in the long-run. Image credit: Twin Design / Shutterstock.com When launching a new business, many entrepreneurs might recognize SEO as something they should do, but never quite get around to investing in it amidst the chaos of founding a startup. […]

4 things to note when optimizing for local SEO in 2017 | Search Engine Watch

According to digital marketing expert Jordan Kasteler, 1 in 3 of all Google searches has local intent. This means users search for and expect local information SEO for businesses in 2017 will be revolutionary. Within the space of 3 years, it has become significantly easier to find businesses, stores or items nearby, creating a shift […]

4 Ways To Know If PPC Is Right For Your Business

From its inception in the early 2000s to now, the popularity of targeted pay per click (PPC) advertising has grown dramatically. Due to this popularity and success, many businesses not currently using the system are considering making the move. However, it is important to carefully consider the pros and cons of PPC — and how […]

Google AdWords Switching to 4 Ads on Top, None on Sidebar

It seems that Google is rolling out a change to Google AdWords that sees 4 ads at the top of the search results, none on the sidebar at all, and an additional 3 ads at the bottom of the search results.  This replaces the usual mix of top, bottom and sidebar-heavy AdWords ads, depending on […]