Amazon Rolls Out Its A.I. Shopping Assistant Rufus to All Users. Here’s What Business Owners Should Know.
The Five Most Key Takeaway from This Article Just in time for Prime Day, Amazon chose to release its A.I. shopping assistant Rufus. You need the Amazon app to have a conversation with Rufus. Rufus, which–fun fact!–gets its name from a somewhat mythical dog that once roamed the offices of Amazon in the days of […]
Inside the Recent Issues with Amazon’s A.I. Ad-Placement
[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}” custom_padding=”6px|||||”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”] Maybe it slipped under your radar, or maybe it was front-page news on your feed, but either way you should have an understanding of the recent problems that a small number of sellers on […]
Three Easy Ways to Research Keywords for Amazon
When most people think about search engine optimization or SEO, they immediately think of the most popular search engines like Google, Bing, and Yahoo. However, if you’re in the e-commerce industry, you know there’s more out there than just Google. THINK AMAZON! It’s one of the largest search engines in the world for products. Most […]
5 Tips for Alternative Search Engine Marketing
You know there are more platforms besides Google to exercise your marketing prowess, right? Yes, the Silicon Valley-based juggernaut still remains the bread and butter for digital marketers by a mile, but this doesn’t mean alternative or niche search engines should be left in the dark. As you map out your strategies and campaigns for […]
It’s Google Home vs. Amazon Alexa at CES in the battle for the voice ecosystem
Google and Amazon both announce new device partnerships; the Google Assistant will be on new “smart display” devices, more TVs, speakers and in cars. Last week Google announced that the Google Assistant was available on 400 million devices. At the Consumer Electronics Show (CES) in Las Vegas this evening it announced an array new device partnerships. Rival Amazon is […]
11 Strategies for Optimizing Your Amazon Product Listing in 2020
You just need to keep focused and follow some consistent strategies. Amazon is the biggest online marketplace that can help many retailers sell their products online. However, ranking high on Amazon requires a better understanding of the Amazon product ranking algorithm, A9. To boost your product’s visibility on Amazon here are 11 tactics in 2020 […]