A.I. in SEO: Google’s Real-Time Refreshes in A.I. Search

A.I. in SEO: Google's Real-Time Refreshes in A.I. Search

Though voice search has been around for some time now (“Hey, Siri…”) , truly conversational search is becoming the next step in the evolution. For Google, this involves creating a conversational-search experience that will refresh a page for the user in real time with each successive question.  The Five Most-Key Takeaways from This Blog Post […]

Consumers Taste-Test Coca Cola’s Gen-A.I. Commercials

Coca Cola's Gen-A.I. Commercials

The past holiday season saw a controversial Coca Cola ad that used generative A.I. It was a nudging wink to the gen-A.I. revolution in advertising, as the commercial was a gen-A.I. version of an old commercial. Consumers aplenty were put off by the campaign, if headlines are any indication.  The Five Most-Key Takeaways from This […]

How A.I. Innovations in Hollywood Will Apply to All Industries

A.I. Innovations in Hollywood

Artificial intelligence is starting to become a major force in Hollywood. Specifically, for generative A.I. uses that can cut down on production costs and widen the scope of movie makers’ abilities. This directly connects to the benefits that business owners will enjoy with generative A.I.  The Five Most-Key Takeaways from This Blog Post Generative A.I. […]

A.I. in SEO: Meet Andi, the Chatbot Search Engine

Chatbot Search Engine

While Microsoft and Google pursue incorporating generative A.I. into search engines, start-ups have been making progress in this area. One example is Andi, which is a free A.I. search engine. For business owners, the potential diversifying of search channels could make S.E.O. more challenging.  The Five Most-Key Takeaways from This Blog Post According to the […]

Insights from Fast-Food Companies’ Marketing with A.I.

Artificial intelligence in marketing

A Wall Street Journal article detailed some of the insights that fast-food companies have about marketing with A.I. Specifically, Taco Bell and Pizza Hut and KFC, all of which are owned by Yum! Brands. (Yum! Brands is headquartered in Louisville, Kentucky. Does that mean that this is technically an A.I. in K.Y. blog post?) This […]

Doctor Chatbot: Using A.I. for Diagnoses

Doctor Chatbot

A (small) study that The New York Times reported on indicated that chatbots alone could outperform human doctors in performing diagnoses. Also, doctors who used a chatbot did only slightly better than doctors that did not use a chatbot for forming diagnoses.  The Five Most Key Takeaways from This Blog Post The particular chatbot that […]

A.I. in SEO: Google Incorporates Gen A.I. into Ads Editor

Google AI

Google continues to incorporate A.I. into its search-related offerings for business owners and advertisers. Google Ads Editor is one such example, which with a recent update now includes an image-generating A.I. tool for advertising.  The Five Most Key Takeaways from This Blog Post This image-generating A.I. tool connects to Google’s wider push to make search […]

​​Insights to Gain from a Chatbot Comparison

​​Insights to Gain from a Chatbot Comparison

 Wall Street Journal reporter Joanna Stern, who is something like tech-journalism royalty (if you read as much tech journalism as the writer of this blog post does), recently did a multimedia report comparing chatbot assistants. This blog post will extrapolate some additional insights for business owners based on that report.  The Five Most Key Takeaways […]

A.I. in SEO: Google’s “Learn About” Tool for Search

Google's "Learn About" Tool for Search

Google continues to expand its offerings in search with the A.I. tool Learn About. This allows for users to conduct research-like searches that cover certain topics. The Five Most Key Takeaways from This Blog Post The idea here is that instead of summoning to the fore a smattering of factoids related to a query, the […]

The Rise of Industry-Specific A.I. Chatbots

A.I. Chatbots

Information gathered or updated in real-time is essential to the operations of many businesses across many industries. Custom chatbots fed data specific to an industry are becoming a growing implementation of A.I. The Five Most Key Takeaways from This Blog Post A growing trend here is that industry giants with access to a wide range […]