Female-funded. Louisville-rooted.
Future-facing.
When I leaped out of corporate America to Guardian Owl Digital, I didn’t have venture capital, a high-powered network, or a family business to fall back on. What I had was a sales skillset, laptop, a stubborn streak, and an unshakable belief that women don’t need to wait for permission to build something that matters.
It sounds bold when I say it now. At the time, it looked and felt reckless. And maybe it was. I clearly remember my mom saying, “You’re crazy, but I believe in you!”.
But that recklessness has evolved into a seven-figure company having served hundreds of clients nationwide and a team that’s as battle-tested as any I’ve ever been on, and I used to be a Division I athlete!
Our work isn’t about making it look pretty. It’s about the messy middle, the hallway of digital uncertainty, the nights when you question your own judgment, and the mornings when you still choose to show up anyway.
Our work is about the connection between people, technology, and purpose.
Guardian Owl exists to bring calm to the noise. To guide growth that feels good, not forced. To help brands find their voice and use it wisely. From our home in Louisville, we build digital brands that people actually trust, remember, and choose first.
Building The Nest
The Spark That Lit The Fire.
I spent years in sales and digital marketing at companies like Autotrader and Kelley Blue Book. They were industry giants, and I learned a ton, but I also noticed something: the system wasn’t designed for people like me. It was built for people who already had power, connections, or the “right” last name.
I didn’t.
But what I did have was proof that I could sell, lead, and deliver results. I’d consistently ranked among the top in national sales, not because I had an easy path, but because my ego at the time refused to be outworked. That drive was ingrained long before business.
As a two-time vice captain on the University of Louisville’s field hockey team, I had experienced what it meant to grind. I learned how to lead when you’re outnumbered. I had experienced what it felt like to play through exhaustion, when your lungs burn and your legs feel like cinder blocks, but you keep pushing because the game isn’t over yet. That instinct, to outlast, to hold your breath the longest, not just outperform, became the blueprint for how I built Guardian Owl.
So, when I started, it wasn’t with applause. It was with doubt from others and, some days, from myself.
Be Guided.
I work with people who feel a clear pull toward this work. If you are here, trust that.
I choose to spend my time where it creates the most meaningful change, and that requires a real fit on both sides.
My schedule is limited, and my energy is focused by design. I take on clients, speaking engagements, workshops, fractional work, and partnerships only when the alignment is unmistakable.
That is how I protect the quality of the work and the results you receive.
If you feel called to begin a conversation, you are welcome to reach out.
I will always listen with respect and discernment. And if I choose to step into the work with you, it will be because I believe we can build something remarkable together, not because I need the engagement.
Great work happens when both sides choose it with intention.
If that is you, thank you for flocking into the nest.
I look forward to meeting you.
Here's what most Agency Operators will gatekeep
When you partner with Guardian Owl, you don’t just get data management; you get a team that actually cares about what your growth means.
Forget the spotlight, real digital leadership happens behind the scenes. There are days when it feels like you’re carrying an invisible weight no one else sees. Future transformative decisions that impact your team’s paychecks, your clients’ trust, and your family’s livelihood all fall on you.
And yes, it can feel unfair. But here’s the paradox: the very loneliness that makes leadership heavy also gives you freedom. You’re not here to win a popularity contest.
You’re here to build a future from the unseen.
We see it too. We listen, we teach, and we build strategies that feel as good as they perform.
Let’s GO Together.
Guidance with Clarity
We don’t hide behind jargon or vanity metrics. You’ll always know what we’re doing, why we’re doing it, and how it’s helping your business grow.
Human Strategy in a Digital World
AI helps us see faster, but people keep us grounded. Every recommendation is filtered through empathy, experience, and common sense.
Results That Actually Matter
We care less about clicks and more about connection. Our work helps your brand show up, stand out, and stay trusted long after the campaign ends.
Fresh Perspectives, Real Impact
Everyone’s talking about AI, but who’s actually implementing it?
AI and marketing are at a crossroads, and the technology is moving faster than most business leaders can keep up with.
That is why we created GO AI, a podcast series where we interview leaders in various industries about all things artificial intelligence.
With each guest, we will explore the applications that this rapidly evolving technology has for businesses and industries.
Full of Fear?
I help companies of all sizes scale their online real estate portfolio in the new attention economy.