Is SEO Dead? No…And Here’s 14 Reasons Why SEO Is Still Alive [Infographic]
If you spend a few minutes online searching for articles about search engine optimization, you’ll find one marketing expert after another saying SEO is no longer effective. In fact, many of them will tell you this traffic generation method is dead. Others will tell you it’s outdated and obsolete, but the overall consensus will be SEO […]
10 Things Your Competitors Can Teach You About SEO
Photo credit: Rawpixel.com/Shutterstock Original thinking in the business world can be of great help, but it doesn’t mean you shouldn’t learn from others. Remember the old saying, keep your friends close and your enemies closer? Well, this may sound sneaky, but learning how your competitors do their Search Engine Optimization (SEO) can… Original thinking in […]
Voice search becomes voice action: A key talking point at SMX London
Described as the “ultimate survival guide to the dynamic and tumultuous world of search marketing,†SMX  — run by Search Engine Land’s parent, Third Door Media — is a conference series designed to highlight the reach and opportunities that can be achieved through search advertising and outline search’s position in the wider marketing mix. From my own […]
How Social Media Marketing Improves Your Google Rank
In boosting your search engine ranking, it’s almost criminal to exclude social media marketing, especially given its pervasive presence online. Last year, nearly 70% of people worldwide used social media in one form or another. Also in 2016, 2.34 billion people had a social media presence, and stats predict that this will increase to 2.67 billion by […]
4 Key Things Small Businesses Should Do to Remain Search Optimized at All Times
With various tactics for quick SEO success, it’s important that businesses stay focused on what works in the long-run. Image credit: Twin Design / Shutterstock.com When launching a new business, many entrepreneurs might recognize SEO as something they should do, but never quite get around to investing in it amidst the chaos of founding a startup. […]
Factors determining success in mobile SEO in 2017
With the advent of handheld devices, more and more people depend on these products to stay connected and navigate the virtual world. Suffice it to say, many people are mobile-first in their online usage. Recently, the ‘mobile-first indexing’ concept of Google changed the manner in which SEO companies planned and organized their SEO and online optimization […]
How to Avoid 6 Common Web Design Mistakes That Hurt SEO
Whether you’re redesigning or working on a new website, never forget about critical SEO elements. Here are six common web design mistakes you must avoid. We can all agree that the best websites are designed for both users and search engines, right? That means you never should sacrifice beauty over function, or vice versa. Check your […]