Snickers Blazes a Trail for Business Owners Looking to Use Gen A.I. in Interactive Marketing

The Five Most Key Takeaways from This Blog Post Snickers is leveraging gen A.I. in a campaign that is an innovation on the existing, classic “celebrity endorsement” marketing technique. But further analysis shows that this is also a form of interactive marketing as well. The celebrity endorser is José Mourinho. If that name makes you […]
What To Learn from the Census Data on A.I. Use by Businesses

The Five Most Key Takeaways from This Blog The U.S. Census has released an Artificial Intelligence Supplement to its Business Trends and Outlook Survey. According to this new Census data on A.I., only 5% of businesses reported that they used A.I. for their business In that same survey, 10% of businesses reported that it was […]