SEO stands for "search engine optimization" and it is the process of getting traffic "free" or "organically" through the search results on search engines.
So Where Do We Start?
There are three areas that truly comprise "SEO".
~ On-page SEO
~ Off-page SEO
Below is an SEO Periodic Table that breaks it down by subgroup.
Where Does Guardian Owl Digital Start with My SEO Campaign?
Free Consult – We enjoy meeting our clients and building a partnership to help optimize communication and trust. During our first consultation we analyze what your current visibility is online and what your historical digital strategies have been in the past to produce quality website traffic. In addition, we try to create a simple digital “to do” list that our partners can take back and make immediate changes right away to help their visibility.
SEO Audit- After meeting and analyzing where your business’s visibility is currently online, we create and present a full Search Engine Optimization Audit for you. This can include everything from social visibility, on-site seo, off site seo, and paid search improvement areas depending on our clients needs. We work with your web developer or can handle it ourselves with credentials to ensure the optimization recommendations are completed.
What’s next? – We believe your website is just as important as you brick and boarder location. SEO is what keeps the lights on! We recommend an ongoing SEO campaign to continually optimize your site as search engines make changes.